Apple Watch TV Spot, 'Dear Apple'

Real Apple customers from all over the world write to the company with stories of how the Apple Watch improved (or in some cases saved) their lives. Olympians, ballet dancers and blind marathon runners alike relay the fitness goals and athletic achievements that the wrist-sized computer helped them fulfill. Meanwhile, a father is able to monitor his daughter's blood sugar with the device, and a car crash victim had used it to contact a dispatcher. A football player even credits the Apple Watch for alerting him to a medical condition that was causing his vital organs to shut down. Everybody signs their letters with gratitude and sincerity.