Jr. NBA TV Spot, 'The First Day'

The first day can always be tough, especially if you're a kid. One boy goes to the first day of basketball practice through the Jr. NBA program and, at first, he feels like an outsider. He says goodbye to his mother and makes eye contact with a few other kids on his way through the locker room. Everything changes once the games get going and the kids realize they have a lot more in common than they thought. They build confidence, have fun and learn teamwork while they play together.