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DEWALT XP Tape Measure TV Spot, 'Toughness' Featuring Silvano Alves

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DEWALT compares the toughness it takes to ride a bull for eight seconds in the arena to the toughness required to complete a big construction job. DEWALT claims to really know the importance of toughness -- which is why it sponsors professional bull rider Silvano Alves and also why it created the XP Tape Measure.

Published
August 15, 2017
Advertiser
Dewalt
Advertiser Profiles
Facebook, Twitter, YouTube
Products
Dewalt XP Tape Measure
Tagline
“Tough Beyond Measure”
Songs
None have been identified for this spot
Mood
Active
Actors - Add
Silvano Alves ... Himself
Animals
Bulls

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