Jameson Irish Whiskey Black Barrel TV Spot, 'Secrets: Not Written Down' Featuring Aaron Taylor-Johnson

Actor Aaron Taylor-Johnson is tasked with telling the story of Jameson’s Black Barrel whiskey, but he approaches the challenge with a calm acceptance—some things just can’t be shared. He casually flips through a luxurious black tome, the pages blank, and quietly notes, “The secrets aren’t written down—they live with those who know.” The mystery lingers as he strolls through grand distilleries and serene gardens; vaulted rooms shining in greens and golds, yet, Aaron remains reticent, unable to divulge the process behind the whiskey. His journey ends at an elegant bar, where he raises a glass and offers a toast to the story he never got to tell. Jameson Irish Whiskey invites customers to taste responsibly and try its Black Barrel whiskey.