IBM TV Spot, 'Smart Drive'
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Race cars barrel down a closed-circuit track, each driver vying desperately to outdo their opponents. Strangely, though, one vehicle seems to stand out: a large minivan holding a family of four. As the young girls in the backseat wave to the racers as they zoom past, IBM points out that the same IOT technology that its cloud uses to help teams optimize performance and safety can also be built into everything that drives.
- Published
- September 02, 2018
- Advertiser
- IBM
- Products
- IBM Cloud
- Tagline
- “Let's Put Smart to Work.”
- Songs
- None have been identified for this spot
- Mood
- Active
- Actors - Add
- None have been identified for this spot.
- Agency
- Mindshare ... Media Agency, Ogilvy ... Agency, Ogilvy ... Creative Agency, Havas Worldwide ... Digital Agency
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