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Apple iPad Air TV Spot, 'Election' Song by Sparks

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Schoolmates Emma and Max are locked in an intense battle for the position of this year's class president. They use their Apple iPad Air to design eye-catching posters to kick off their campaign. Emma raises the stakes and outfits her friends in customized T-shirts, and Max is forced to adjust his plan. With a swipe of his Apple Pencil, he quickly switches from play to business on his device and regains the confidence of his constituents. When it's time to announce the winner, the results take an unexpected turn. The next president is Sonia, who celebrates her victory by projecting her name across the auditorium using her iPad Air.

Published
March 18, 2022
Advertiser
Apple iPad
Advertiser Profiles
Facebook, Twitter, YouTube
Products
Apple iPad Air, Apple Pencil
Tagline
“Your Next Computer Is Not a Computer”
Songs
This Town Ain't Big Enough for Both of Us - Sparks
Mood
Active
Actors - Add
None have been identified for this spot.
Agency
TBWA\Chiat\Day ... Media Agency, Pulse Films ... Production Company

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