LiDL TV Spot, 'True Story: Sugar Mama'

At an engagement party, a man interrupts a conversation two women are having to ask them if they've ever been curious as to how LiDL is able to sell its produce for such a low price. Looking uncomfortable, but unwilling to be rude, they answer that they haven't, and the man says that the rumor is that LiDL "married into Mother Nature's family," and therefore able to receive all the perks of being in that family. In other words, one of the women says, "Mother Nature is LiDL's sugar mama."