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Call It Covid TV Spot, 'Parents'
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Wieden+Kennedy’s Asian American affinity group, Call It Covid, revives a visceral, resonant and, sadly, still-relevant spoken word piece from May 2020 about the rise in anti-Asian violence in the United States during the COVID-19 pandemic. The rhythmic passage seems to beg consideration of the author's viewpoint of having loved ones who fit the profile of hate crimes victims.
- Published
- April 12, 2021
- Advertiser
- Call It Covid
- Tagline
- “Change Starts with Changing Minds”
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- COVID-19
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