Organic Valley TV Spot, 'We Put Fitness Trackers on Cows'

Organic Valley knows that some food companies aren't being very honest when they put smiling cows and green pastures on their labels. To prove its cows are happy, healthy and never confined, the dairy company placed fitness trackers around their legs to track their steps. As it turns out, Organic Valley's dairy cows take more steps than most people. The brand knows it sounds crazy, but it works.