Sargento TV Spot, 'Real Cheese'

Sargento says cheese people like all sorts of cheese cooked all sorts of ways. Whether they like open-faced sandwiches, ultra thin cheese in wraps or sliced cheese on burgers, Sargento says "real cheese people" have one thing in common: they won't abide eating pasteurized processed cheese, which may have as little as 51 percent real cheese in it. Lou and Louie, the second and third generation Sargento owners, say that Sargento is always real, natural cheese.