Pfizer, Inc. TV Spot, 'Before it Became a Medicine'

Before a medicine can be mass produced to help others in need, we must go to the very beginning to fully understand the amount of work and effort put in to create a medicine. It begins with an idea, an inspiration which leads scientists to go to work. Thousands of sleepless nights and several years of setbacks and breakthroughs weren’t enough. Even after being approved for clinical trials, thousands of patient volunteers and several trials were done so that the hope of millions could be answered.