The 2015 FIFA Women’s World Cup came to a spectacular end last Sunday with the U.S. Women’s team triumphantly winning over Japan and the Fox Network winning with ratings. A record breaking 25.4 million viewers tuned in to the final match making it the most watched U.S. soccer game of all time. This, combined with… Read More
At the mid-way point of the 2015 FIFA Women’s World Cup, FOX, its advertisers, and competing national soccer teams, are all scoring and seeing results. FOX, who is covering the first of its four contracted Men and Women’s World Cups, is already seeing gains despite initial doubts. Advertising Age reports that inventory for the games… Read More