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The latest thought leadership, blog posts, announcements and press mentions

January 31st, 2024 by The iSpot Team
Losing the Plot: Storytelling in Super Bowl Ads is in Decline
January 29th, 2024 by The iSpot Team
Winning Through Storytelling: The Power of Narratives in Super Bowl Ads
January 26th, 2024 by The iSpot Team
The Keys to Successful Celebrity Use in Super Bowl Ads
January 19th, 2024 by The iSpot Team
The Rising but Risky Use of Humor in Super Bowl Ads
January 16th, 2024 by The iSpot Team
TV Gets Tested in Turbulent 2023
January 9th, 2024 by The iSpot Team
Streaming Measurement Has Its Coming of Age Moment
January 4th, 2024 by Sophie Stahura
GOLO’s TV Advertising Success Story: Fastest Growing Brand in the Weight Loss Industry
December 21st, 2023 by The iSpot Team
Which TV Ads Generated The Biggest Laughs in 2023?
December 13th, 2023 by The iSpot Team
iSpot Welcomes Sports Veteran David Coletti as New VP of Sports Research & Insights
November 30th, 2023 by The iSpot Team
Unwrapping Holiday TV Ad Tips
November 16th, 2023 by iSpot Team
NFL TV Ad Reach Goes the Extra Yard
November 7th, 2023 by Jasmine Day
Mastering the Art of Streaming Advertising with Modern Streaming Measurement
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