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The latest thought leadership, blog posts, announcements and press mentions

January 27th, 2025 by The iSpot Team
Driving Intent in Super Bowl LIX: Key KPIs for Booking.com
January 23rd, 2025 by The iSpot Team
The Most Heartfelt Video Ads of 2024
January 22nd, 2025 by The iSpot Team
How Heineken 0.0’s Ad Campaign is Winning Over Both Drinkers and Non-Drinkers
January 21st, 2025 by Sophie Stahura
Channel-Optimized Creative With TripleLift’s Andrew King
January 17th, 2025 by The iSpot Team
Turning Weird into Safe: Cash App’s ‘Weird for Real’ Campaign Strikes a Chord with Viewers
January 14th, 2025 by The iSpot Team
From VHS to VR: Why Meta Quest’s Jane Fonda Ad Outpaced Most Fitness Ads
January 14th, 2025 by The iSpot Team
The Future of TV Advertising: Insights from ‘The Efficiency Curve’ Study Powered by iSpot and LG Ads Solutions
January 13th, 2025 by The iSpot Team
The Most Nostalgic Video Ads of 2024
January 9th, 2025 by The iSpot Team
Breaking the Nugget Mold: How Taco Bell’s New Product Campaign is Driving Purchase Intent
January 8th, 2025 by The iSpot Team
The Funniest Video Ads of 2024
January 6th, 2025 by Sophie Stahura
Roku and iSpot: Redefining CTV with Advanced Ad Formats
January 6th, 2025 by The iSpot Team
iSpot and Roku Deepen Partnership to Enhance Streaming TV Ad Measurement With Precision and Accuracy
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