Register for the Webinar
Modern Day TV Measurement: Insights into Real-time Metrics
Date: Tuesday, November 8, 2016
Time: 2:00 PM Eastern Daylight Time
Duration: 1 hour
Summary
In this webinar, we’ll dive into real-time key performance TV metrics, such as first-time airings, estimated spend, and spend SOV. We’ll also share the methodology behind our TV Metrics and explore real-life use case examples that put our TV data into action.
You will learn how to:
- Compare your real-time spot airing with the post log
- Gain competitive insights, such as competitor spend and spend SOV
- View estimated spend by daypart, spot, show, network, industry or individual brand
Speaker
Abbie Jones
Account Manager, iSpot.tv