Beating the Competition: Which Super Bowl Ads Rose to the Occasion?

You’ll learn from iSpot CEO and Founder, Sean Muller, and Chief Strategy Officer, Peter Daboll, what it takes to win on Super Bowl Sunday based on iSpot’s ranking system and creative assessment methodology used to measure and benchmark performance. Get key insights from the best TV ads of the year and explore other cutting-edge ways to measure and optimize TV, streaming, and video ads in real time.

Key takeaways:

• Analysis of winning Super Bowl ads that outperformed benchmarks
• Benefits of Ace Metrix Video Ad Creative Assessment (now an iSpot.tv product)
• Best practices for using real-time, cross-screen TV ad measurement to drive ROAS

Attendees will receive complimentary access to iSpot’s Super Bowl VIP Ad Center and a download of iSpot’s Super Bowl LV Final Report.