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ARF Marketing Performance Measurement

July 12, 2023

In the ever-evolving space of marketing performance measurement, new approaches, emerging media platforms, and complex challenges have reshaped the landscape in recent years. Organizations often find themselves inundated with conflicting information from various commissioned or built models and systems.

Join the Cross-Platform Measurement Council for an update on the state of marketing performance measurement featuring iSpot’s Chief Research Officer, Vijoy Gopalakrishnan.

Stay at the forefront during a time of rapid and often bewildering change in the availability of data, technology, regulations, and solutions — register today to secure your spot.