iSpot Partners with Target and FOXTVREV LinkedIn, 10/25/19 WHY FOX ISN’T SWEATING THE LOW-RATED WORLD SERIES: SPORTS MEDIA BRIEFAdAge, 10/25/19 WATCH THE NEWEST COMMERCIALS ON TV FROM 23ANDME, APPLE, HINT AND MOREAdAge, 10/25/19 WATCH THE NEWEST COMMERCIALS ON TV FROM BEATS, TARGET, TIKTOK AND MOREAd Age, 10/24/19 Nissan Leads Most-Seen Auto Ads ChartWards Auto, 10/24/19… Read More
Fox Integrates iSpot business outcome and audience validation measurementRapid TV News, 10/17/19 Fox Corporation and ad measurement and attribution company iSpot.tv announced a dealCynopsis, 10/17/19 Most-Seen Car Ad Again Features McConaughey, AviatorWards Auto, 10/17/19 Fox Corp. Forges Deal With TV Ad Measurement Firm iSpotDeadline, 10/16/19Syndication: Yahoo! News, Digital Media Wire … Fox Partners With iSpot.tv… Read More
NBCU Cable Networks Refuse to Air Trump Campaign Ad Aimed at Joe BidenWall Street Journal, 10/10/19 — read article here Sports Fantasy TV Spend Higher As The NFL Season Kicks OffMediaPost, 10/10/19 McConaughey Keeps Lincoln Atop Most-Seen Auto Ads ChartWard’s Auto, 10/10/19 AbbVie’s first campaign for Humira follow-up Skyrizi hits TV airwavesFiercePharma, 10/10/19 Trump Administration,… Read More
DISNEY’S NETFLIX BAN IN CONTEXT: KIND OF A MICKEY MOUSE MANEUVERAd Age, 10/4/19 Next Salvo in the Streaming Battle: Disney’s ABC, FX, and National Geographic Won’t Run Netflix AdsFortune, 10/4/19 Walt Disney banning Netflix ads on its TV networks: reportMarketWatch, 10/4/19 MasterCard Harnesses Spend Data For Marketing, CMO Rajanmannar SaysBeetTV, 10/4/19 WATCH THE NEWEST COMMERCIALS… Read More
iSpot.tv Building TV Attribution Platform for Target’s RoundelBeetTV, 9/27/19 OMNICOM CUTS TIES WITH EMBATTLED E-CIGARETTE MAKER JUULAd Age, 9/27/19 House subcommittee asks e-cigarette companies to stop advertisingCNBC, 9/26/19 How Direct-to-Consumer Brands Are Branching Out Beyond TVTVREV, 9/26/19 Progra-manual: First Party Data’s Effect On The Move Toward AutomationAdvertising Week, 9/25/19 Juul suspends broadcast, print and digital… Read More
NFL Season’s First Two Weeks Drive 3% More Viewers, 4% Gain In National TV Ad Dollars MediaPost, 9/20/19 VIACOMCBS HAS A ROLE TO PLAY IN THE NFL’S YOUTH MOVEMENT Ad Age, 9/20/19 Nissan Still No.1 on Most-Seen Auto Ads ChartWard’s Auto, 9/19/19 E-Cigarette Brands Spent $57 Million on TV Ads This Year, Including 54% to… Read More
WATCH THE NEWEST COMMERCIALS ON TV FROM EBAY, H&M, ALLSTATE AND MOREAd Age, 9/13/19 The Fashion Resale Market Could Outpace Predictions, But This May Hold It BackForbes, 9/13/19 Juul says it will keep running ‘Make the Switch’ ad campaign despite FDA concernsCNBC, 9/12/19 WATCH THE NEWEST COMMERCIALS ON TV FROM NINTENDO, SOFI, OVERSTOCK AND MOREAd… Read More
17-PUNT NFL KICKOFF GAME DRAWS 22 MILLION VIEWERSAd Age, 9/6/19 DESPITE OPIOID VERDICT AND TALC LITIGATION, J&J’S REPUTATION REMAINS CLEAN AS LISTERINEAd Age, 9/6/19 ABC Pushes Big On-Air Promos For New Fall ShowsMediaPost, 9/6/19 A YEAR AFTER FACING STEEP DECLINES, NFL AD PRICING IS ON THE REBOUNDAd Age, 9/6/19 Busting 3 Myths on Adapting TV… Read More
WATCH THE NEWEST COMMERCIALS ON TV FROM FITBIT, PIER 1, JC PENNEY AND MOREAd Age, 8/30/19 TV Ad Attention Trends: Burger King and Taco BellTVREV, 8/29/19 McConaughey Puts Lincoln Atop Most-Seen Auto Ads ChartWard’s Auto, 8/29/19 WATCH THE NEWEST COMMERCIALS ON TV FROM IBM, MACY’S, BURGER KING AND MOREAd Age, 8/29/19 NFL Increases TV National,… Read More
Network Spotlight: A Deep Dive Into Advertising and Viewership Trends for FoxBroadcasting & Cable, 8/23/19 MyPillow Can Avoid Advertising on ‘Tucker Carlson Tonight’ with Some of These AlternativesTVREV, 8/22/19 TripAdvisor Drops Outmoded Little Wiser Owl Character From AdsSkift, 8/22/19 ‘Good Boys’ Again Tops Studios’ TV Ad SpendingVariety, 8/22/19 Atom Tickets Strikes Deal With Trade Desk… Read More
Watch the newest commercials on TV from Google, Gucci, Geico and moreAd Age, 8/16/19 A thrifty marketer’s guide to some of TV’s most overlooked audiencesAd Age, 8/15/19 Inscape On Addressable: We’re Never Going To Get There Pushing An End-To-End StackAdExchanger, 8/15/19 The Five Brands Most in Love With ABC’s ‘Bachelor in Paradise’Broadcasting & Cable, 8/15/19… Read More
WATCH THE NEWEST COMMERCIALS ON TV FROM WALMART, LANCÔME, STAPLES AND MOREAd Age, 8/9/19 WHY A TUCKER CARLSON ‘HOAX’-RELATED ADVERTISER BOYCOTT WON’T WORKAd Age, 8/9/19 Network Spotlight: Advertising and Viewership Trends for NBCTVREV, 8/8/19 After mocking Apple, Samsung removes the headphone jack from its new phonesCNBC, 8/8/19 WATCH THE NEWEST COMMERCIALS ON TV FROM AMAZON,… Read More