Press Mentions 2016

WPP ups Facebook spend
Cynopsis, 12/08/16

Mercedes Takes Control of Ad Rankings
WardsAuto, 12/08/16

‘Mars’ Promo Surges Back to No. 1 With Nearly 300M TV Ad Impressions in One Week
Broadcasting & Cable, 12/07/16

The top 5 wireless ads: Verizon spends $90M in November, partly to boost Pixel phone, LTE Advanced
FierceWireless, 12/07/16

Remember Waldo From ‘Family Matters’ This Is What He Looks Like Now
Providr, 12/07/16

‘Space Jam’ Is Back in a New Spot for Jordan: It’s Last Night’s New Ads
Advertising Age, 12/05/16

Big Spender; Facebook Promotes Facebook Live
MediaPost, 12/05/16

College football’s top spenders, top spots
Sports Business Journal, 12/05/16

‘Why Him?’ Tops Studios’ TV Ad Spending
Variety, 12/05/16

Are DTC ads tipping the balance in psoriasis battle between Lilly’s Taltz and Novartis’ Cosentyx?
FiercePharma, 12/02/16

Walmart, Target and Verizon Have Spent the Most on Holiday TV Ads So Far This Year
Adweek, 12/01/16

New TV, Media Competitors Up Ad Spend Heading Into Holidays
MediaPost, 12/01/16

Old Friends and Frankenstein Lead Ads’ Share of Voice
LostRemote, 11/29/16

Anatomy of a brand meltdown: How much did the recall mess hurt Samsung’s brand?
Mashable, 11/29/16

‘New Celebrity Apprentice’ Returns With Schwarzenegger In Boardroom
MediaPost, 11/28/16

How ‘Bout Them Cowboys: Dallas Sets Ratings Record for Fox
Advertising Age, 11/27/16

Facebook’s turned to TV to boost Facebook Live
Digiday, 11/27/16

PlayStation leads console brands’ ongoing stranglehold on fall TV
VentureBeat, 11/26/16

National Geographic Channel’s ‘Mars’ Promo Is No. 1 Again With 244.7 Million TV Ad Impressions
Broadcasting & Cable, 11/23/16

CBS doesn’t reach carriage deal for AT&T’s DirecTV Now
Cynopsis Digital, 11/23/16

ʼTis the Season as Holiday Spots Dominate Automotive Ads List
WardsAuto, 11/23/16

Adidas Slam Dunks With New James Harden Spot
Advertising Age, 11/22/16

Top Ads Focus on the Holidays
LostRemote, 11/22/16

NFL National TV Ads Down Slightly, Major Declines In Viewers
MediaPost, 11/21/16

‘Moana’ Tops Studios’ TV Ad Spending
Variety, 11/21/16

Future of sports betting: the pitfalls
ABC News, 11/18/16

‘In The Heart Of The Sea’ Sails To The Top With No. 1 TV Ad Spend
Variety, 11/18/16

Santa Makes Good List But Can’t Catch Star Wars in Ad Ranking
WardsAuto, 11/17/16

Lowdown: See CoverGirl’s First Cover Boy in New Ad
Advertising Age, 11/16/16

National Geographic Gave Its ‘Mars’ Promo 1 Billion TV Ad Impressions in Just One Week
Broadcasting & Cable, 11/16/16

Reports: Snapchat files IPO
Cynopsis, 11/16/16

Starbucks Holiday Cups Top iSpot Ad Rankings
LostRemote, 11/15/16

Longtime sponsors score highest MLB recognition levels
Sports Business Journal, 11/14/16

Xbox Scores Major Touchdown With Rob Gronkowski NFL Campaign
Advertising Age, 11/14/16

‘Fantastic Beasts and Where to Find Them’ Tops Studios’ TV Ad Spending
Variety, 11/14/16

Cable TV News Nets Score Big Ad Election Revenues
MediaPost, 11/11/16

National Geographic’s ‘Mars’ Draws 364.6 Million TV Ad Impressions in One Week
Broadcasting & Cable, 11/09/16

Ads come to Facebook Messenger
Cynopsis, 11/09/16

Nissan Rogue Stars in Most-Engaging Car-Ad Wars
WardsAuto, 11/09/16

The top 5 wireless ads: Verizon on top in October, but AT&T moves up
FierceWireless, 11/08/16

Why branding matters for mobile game developers
GamesIndustry.biz, 11/08/16

PS4 Pro Vs. Xbox One: Microsoft Leads TV Ad Spending Before Pro Release
iDigitalTimes, 11/08/16

Return Of Tour De Trump – New TV Bike Race With Balls?
MediaPost, 11/08/16

Clinton Outspends Trump On Advertising Airing During National TV Sports Programming
Sports Business Journal, 11/08/16

In October TV pharma ad spending, AbbVie’s Humira and Pfizer’s Lyrica continue to dominate
FiercePharma, 11/07/16

Xbox is outspending everyone in game related TV advertising heading into this holiday season
WinBeta, 11/07/16

Xbox spent a reported $39.9 million on TV advertising in October
Windows, 11/06/16

Xbox One chainsaws all comers as consoles crush mobile game ad spending in October
VentureBeat, 11/05/16

Tim Tebow Tries to Tame Team Rivalries in New Nissan Ad
Advertising Age, 11/04/16

What’s The Journalistic Upside To Political Analysts?
MediaPost, 11/03/16

Clinton doubles ad budget in final week of presidential campaign
UPI, 11/03/16

Ford Has Its Day as Fusion Ad Reaches No.1 in Ranking
WardsAuto, 11/03/16

Donald Trump and Hillary Clinton Have Been Spending the Most Money on These Ads
Adweek, 11/02/16

National Geographic’s Promo Push for ‘Mars’: More Than a Quarter Billion TV Impressions in One Week
Broadcasting & Cable, 11/02/16

Hulu nabs over 35 Disney and Fox networks for upcoming Live TV service
Cynopsis, 11/02/16

Clinton camp vows it won’t ‘leave any money on the table’ as it doubles up ad spending in key states and prepares to send the candidate to Michigan to turn out voters
Daily Mail, 11/02/16

Why the Presidential Election Has Sucked the Air Out of the Box Office This Fall
The Wrap, 11/02/16

LeBron Leads Nike to Win in Week’s Top Ads
LostRemote, 11/01/16

DraftKings-FanDuel Merger Not Likely To Signal Return To Aggressive Marketing Push
Sports Business Daily, 11/01/16

The World’s Biggest Fantasy-Sports Web Sites are Reportedly Merging
Vanity Fair, 11/01/16

Impending DraftKings-FanDuel Merger Won’t Move the Needle on Ad Spend
Advertising Age, 10/31/16

Fox’s World Series Continues To Score Big Ratings
MediaPost, 10/31/16

‘Doctor Strange’ Tops Studios’ TV Ad Spending
Variety, 10/31/16

Future of Sports Betting: The Pitfalls
ESPN, 10/28/16

Trumping A TV Network: Self-promotion Would Be Trump’s Biggest Ad Category
MediaPost, 10/28/16

Stirring A Sonic Boom: Branded Entertainment Deal With Kellie Pickler
MediaPost, 10/27/16

Audi Plays Politics to Regain No.1 on Auto Ads List
WardsAuto, 10/27/16

LeBron and More NBA Stars Start the Season With New TV Spots
Advertising Age, 10/26/16

AMC’s Promo Push for ‘The Walking Dead’: 196 Million TV Ad Impressions in One Week
Broadcasting & Cable, 10/26/16

Netflix won’t oppose AT&T/Time Warner merger. Yet.
Cynopsis, 10/26/16

Better Health Care TV Ads? Finding Fun, New Consumer Targets
MediaPost, 10/26/16

Travel Agents Struggle to Market Against Online Travel Giants
Skift, 10/26/16

With daily fantasy sports bubble bursting, FanDuel and DraftKings’ ad spend has vanished
Digiday, 10/25/16

DraftKings, FanDuel approach settlement on false advertising charges
ESPN, 10/24/16

McCarthy Promoted To President, MTV, WH1, Logo
MediaPost, 10/24/16

‘Trolls’ Tops Studios’ TV Ad Spending
Variety, 10/24/16

National TV NFL Advertising Sales Slightly Higher
MediaPost, 10/22/16

NFL Still Delivering for Advertisers
Broadcasting & Cable, 10/19/16

Vimeo launches global TV storefront with Lionsgate and Starz content
Cynopsis, 10/19/16

Good News, Bad News: Freshman Series Power C3 Ratings, But NFL Slump Continues
Advertising Age, 10/18/16

The top 5 wireless ads: Verizon dominates in September, while Straight Talk goes big with $12.7M Spend
FierceWireless, 10/17/16

Celebs Drive Top Ads This Week
LostRemote, 10/17/16

Video’s Achievers Get a Manhattan Spotlight
Multichannel News, 10/17/16

‘Jack Reacher: Never Go Back’ Again Tops Studios’ TV Ad Spending
Variety, 10/17/16

Charlize Theron Walks on Water for Dior
Advertising Age, 10/16/16

Gears of War 4, Titanfall 2 lead Microsoft’s TV advertising charge in September
VentureBeat, 10/16/16

AmEx, NBC Deal Means More Content, Fewer Ads For ‘Today’
MediaPost, 10/14/16

Toyota Owns Top Spot in Most Engaging Ads Ranking
WardsAuto, 10/13/16

ABC’s Promo Push for ‘Conviction’: 197 Million TV Ad Impressions in One Week
Broadcasting & Cable, 10/12/16

Samsung turns off Galaxy Note 7 for good
Cynopsis, 10/12/16

Eli Lilly’s new psoriasis treatment Taltz launches first ads, chasing Novartis’ Cosentyx lead
FiercePharma, 10/12/16

AbbVie re-ramps Humira TV spending to run away with September’s No. 1 spot
Market Exclusive, 10/11/16

‘Jack Reacher: Never Go Back’ Tops Studios’ TV Ad Spending
Variety, 10/11/16

Nationwide Is Not Only on Peyton Manning’s Side, It’s Always in His Ear
Advertising Age, 10/10/16

Slowdown seen for media
SportsBusiness Daily, 10/10/16

Yes, Movie Ads Really Did Dominate During the Presidential Debates
The Wrap, 10/10/16

Google Is Going to Spend Large Amounts of Money Promoting Its Pixel lineup
WCCFtech, 10/08/16

Chance the Rapper Meets ‘Chance the Wrapper’ in New KitKat Ad
Advertising Age, 10/07/16

Google set to open popup Pixel showroom in New York as it spends hundreds of millions to take on Apple’s iPhone
The Daily Mail, 10/07/16

Google starts big advertising push around new Pixel phone
Reuters, 10/07/16

NBC’s Promo Push for ‘Timeless’ Intensifies: 374.3 Million TV Ad Impressions in One Week
Broadcasting & Cable, 10/05/16

Google unveils new hardware at annual event; Pinterest hires new CFO away from Twitter; Netflix’s Lemony Snicket Adaptation gets release date
Cynopsis, 10/05/16

Thank Clinton and Trump for Pushing Back Christmas Creep This Year
Advertising Age, 10/04/16

‘Deepwater Horizon’ Tops Studios’ TV Ad Spending for Third Week in a Row
Variety, 10/04/16

CMO Today: NBC Reduces Ad Clutter on ‘Saturday Night Live’
The Wall Street Journal, 10/04/16

‘Saturday Night Live’ Premiere Airs Almost 30% Fewer Commercials
The Wall Street Journal, 10/03/16

One in Five Relationships Starts Online, Says Match.com in New Ad
Advertising Age, 09/30/16

NFL TV Ad Revs Dip From 2015
Media Post, 09/30/16

Pokémon Go Google Searches Down Tenfold From July Peak
ValueWalk, 09/29/16

Audi-Airbnb Ad Books Second Week Atop Ranking
WardsAuto, 09/29/16

Two Brothers Are Locked in a Battle for the Ages in New IHOP Spot
Advertising Age, 09/28/16

NBC’s ‘Timeless’ Promo Gets 286 Million TV Ad Impressions in 7 Days
Broadcasting & Cable, 09/28/16

YouTube launches Android off-line viewing app; Facebook now has 4 million advertisers; CW launches Roku channel for cord-cutters
Cynopsis, 09/28/16

Verizon tops in recent digital advertising among carriers
FierceWireless, 09/26/16

Audi’s Death Valley Spot Very Much Alive With Digital Viewers

Adweek, 09/25/16

TV Networks Raise Promo Spend For 2016-2017 Season

MediaPost, 09/23/16

Party Animals ‘Illuminated by a Thousand Likes’ Star in Bacardi’s Latest
Advertising Age, 09/22/16

Audi Travels to Top of Ad Ranking With Airbnb Spot
WardsAuto, 09/22/16

Fox’s ‘Lethal Weapon’ Racks Up 221 Million TV Ad Impressions in One Week

Broadcasting & Cable, 09/21/16

Comcast CEO says Netflix will come to X1 by Thanksgiving; pay streamers now account for 30% of music revenue; Gunpowder & Sky acquires FilmBuff
Cynopsis, 09/21/16

No Sale: NCAA standards stymie energy drink campaign
USA Today, 09/21/16

Von Miller Paves His Own Path (Literally) in New Old Spice Ad
Advertising Age, 09/19/16

Autos, Electronics, Pharma Lead Emmy Advertisers
Broadcasting & Cable, 09/19/16

Horizon Media Checks Into La Quinta Inns & Suites
MediaPost, 09/19/16

‘Deepwater Horizon’ Leads Studios’ TV Ad Spending
Variety, 09/19/16

Derek Shepard Comes Back To Life For Cigna
Lost Remote, 09/17/16

Mobile games continue to spend big on TV advertising
VentureBeat, 09/17/16

Aaron Rodgers Gives a Pep Talk With a Twist in State Farm Spot
Advertising Age, 09/15/16

Game On
BuzzFeed, 09/15/16

Kia’s ‘American Idol’-Inspired Ad a Winner
WardsAuto, 09/15/16

The Top 5 Network Promos Leading Up to the Fall TV Season
Broadcasting & Cable, 09/14/16

09/14/16: Vimeo teams with Lionsgate for TV store; YouTube launches beta ‘Community’ feature; Time Inc. names new CEO
Cynopsis, 09/14/16

Relativity Stumbles With ‘Disappointments Room,’ Needs a Hit to Lure Investors
Variety, 09/14/16

Basketball’s Big Names Assemble for 2K Games Spot
Advertising Age, 09/13/16

The top 5 wireless ads: T-Mobile once again dominates TV branding in August
FierceWireless, 09/13/16

M&Ms Brings Back Its Nostalgic Aloe Blacc Ad
Adweek, 09/10/16

NFL Ad Rates Soar as Marketers Clamor for Time in TV’s Last Great Reach Vehicle
Advertising Age, 09/09/16

AbbVie’s Humira, Pfizer’s Lyrica dominate a year of TV ad spend with almost $500M total
FiercePharma, 09/09/16

Toyota Ad First Aired in July Rated Most Engaging
WardsAuto, 09/08/16

Lowe’s Latest Spot Is ‘Multi-Porpoise’
Advertising Age, 09/07/16

FX Gives Big Promo Push to ‘Atlanta,’ ‘Better Things’
Broadcasting & Cable, 09/07/16

Intel acquires Movidius; eMarketer projects nearly $1 billion in 2017 ad revenue for Snapchat; Bleacher Report beefs up editorial staff
Cynopsis, 09/07/16

Clint Eastwood’s ‘Sully’ Launches Fall Awards Season, But Can ‘Bough’ Break at No. 1?
Deadline, 09/07/16

A silver lining to Mylan’s EpiPen debacle? In the anaphylaxis awareness biz, absolutely
Fierce Pharma, 09/07/16

Brand affection: How to get gamers to love your games and love your brand (VB Live)
VentureBeat, 09/07/16

Packers QB Aaron Rodgers hunts down house fly in funny new State Farm ad
WTMJ-TV, 09/07/16

Op-Ed: The Growing Power Of Television Ads For Games
A List, 09/06/16

Romance, Bromance Ruined by a Cheeky Skywriter in Slim Jim’s New Spot
Advertising Age, 09/06/16

Dr. Pepper, Nissan, Buffalo Wild Wings upping commitment to college football
Gridiron Now, 09/06/16

Super Bowl 50 follow-up: Campaign results from Hyundai, Apartments.com & Turbo Tax
Marketing Land, 09/06/16

Brain drain? Lumosity reels after federal crackdown on online ‘brain training’
STAT, 09/06/16

‘Sully’ Again Tops TV Ad Spending
Variety, 09/06/16

NFL ad sales ‘pacing strongly ahead’ of a record-setting year
Sports Business Journal, 09/05/16

Lipton Puts TV On Ice, Turns To Snackable Content To Steep Millennials In Brand
MediaPost, 09/03/16

Russell Westbrook Gets Some Serious Air in Jordan’s Engaging Spot
Advertising Age, 09/01/16

Get ready for those annoying DraftKings, FanDuel commercials again
New York Post, 09/01/16

Chevy In Bed, Tops Most Engaging Auto Ads Chart
WardsAuto, 09/01/16

Even Beyoncé Can’t Save the VMAs
Advertising Age, 08/31/16

CBS Gives Big Promo Push to ‘Bull’
Broadcasting & Cable, 08/31/16

Twitter gives ad monetization to video creators; Mashable, Endemol team on 5 series; Gatorade launches Serena Williams-themed Snapchat game
Cynopsis, 08/31/16

Shire snags eye-drop ‘addicted’ Jennifer Aniston as new dry eye spokeswoman
FiercePharma, 08/31/16

Tina Fey Gets Into Flight Mode in New American Express Ad
Advertising Age, 08/30/16

Verizon, Samsung, Pantene Spend Big on the MTV VMAs
Broadcasting & Cable, 08/30/16

Anti-Smoking PSA Gets Digital Boost After VMAs
Adweek, 08/30/16

Safety Blitz: Dr Pepper Kicks Off Massive College Football Campaign
Advertising Age, 08/29/16

The rise of the unbranded drug ad: 5 things to know
Becker’s Hospital Review, 08/29/16

SVOD Platforms Spend Big On Advertising For Summer TV
MediaPost, 08/29/16

Behind the stealth ad campaigns for the EpiPen and other drugs
STAT, 08/29/16

‘Sully’ Tops TV Ad Spending
Variety, 08/29/16

Mobile gaming rules TV in the dog days of summer
VentureBeat, 08/27/16

Jennifer Aniston Hates Dry Eyes, Hearts EyeLove in New Spot
Advertising Age, 08/26/16

Apple & Samsung Face Off For Top Ad
Lost Remote, 08/26/16

EpiPen Maker Mylan Is Airing Fewer Commercials for Its Pricey Product

Advertising Age 08/25/16

Ford Tops in Engagement During Olympics
WardsAuto, 08/25/16

TLC Gives Big Promo Push to Tyler Perry’s ‘Too Close to Home’
Broadcasting & Cable, 08/24/16

Comcast’s “Watchable” launches exclusive shows; Google’s Daydream VR platform to feature digital media apps; Netflix closes Paris office
Cynopsis, 08/24/16

Rio Olympics Ads By the Numbers: Automakers, Insurance Lead Spend and Reach
Broadcasting & Cable, 08/23/16

One eye-popping number shows why there were so many car ads during the Olympics
Business Insider, 08/23/16

Mylan hunkers down amid EpiPen pricing storm
FiercePharma, 08/23/16

EpiPen goes for the gold: Drug maker, under fire for price hikes, blitzed Olympics with ads
STAT, 08/23/16

Car companies spent a lot of money advertising during the Olympics
Tech Insider, 08/23/16

As NFL Season Approaches, DraftKings Goes All-In On Gronk
Advertising Age, 08/22/16

Olympic Games Delivered 18.7B TV Ad Impressions
Broadcasting & Cable, 08/22/16

Clinton Spends Big On Rio Olympics
MediaPost, 08/22/16

Summer Today – Autumn on Thursday – Another Sunday Soaking?
Minneapolis Star Tribune, 08/22/16

Stocks Preparing To Gain Concentrations- Exxon Mobil (NYSE:XOM), Chevron (NYSE:CVX)
Seneca Globe, 08/22/16

‘Kubo and the Two Strings’ Again Tops TV Ad Spending
Variety, 08/22/16

NBC Shoehorns Over 3,000 Promos into Olympic Coverage
Awful Announcing, 08/19/16

Critics’ Choice Awards Move to December, Why More Weddings Are Taking Place on Thursdays, NBC Uses Olympics for Massive Promo Push
Biz Bash, 08/19/16

TV Ad Buyers Pleased With NBCU’s Handling of Olympics Ratings Shortfalls
Broadcasting & Cable, 08/19/16

GE Olympics Ad Wins Maximum Viewers; No Sports Theme
FX News Call, 08/19/16

Rio Olympics Grab Major Share Of Top Ad Categories
MediaPost, 08/19/16

Getting the Plastics Message Out to the Masses
Plastics Technology, 08/19/16

Exxon touts clean tech in Olympic ads as climate pressure grows
Reuters, 08/19/16

Nike’s Latest ‘Unlimited’ Star Is First Quadruple Amputee to Summit Mount Kilimanjaro
Advertising Age, 08/18/16

Auto advertising not making big impression during first week of Olympics, index says
Automotive News, 08/18/16

Why is this GE ad outperforming almost every other Olympics spot?
Los Angeles Times, 08/18/16

Chicken Nuggets & Nike Own The Charts This Week
Lost Remote, 08/18/16

Ryan Lochte’s Olympic antics may cost him sponsors
New York Post, 08/18/16

Political Campaigns Spend $11.4M On Rio Ads, Led By Clinton’s $10.2M
Sports Business Daily, 08/18/16

DraftKings finds footing in heavily regulated fantasy sports market
Boston Globe, 08/17/16

NBC Adds ‘The Good Place’ and ‘Superstore’ to Its Promo Barrage
Broadcasting & Cable, 08/17/16

Amazon debuts 10 series pilots on YouTube and Facebook; Google launches video chat app; izo gets new head of programming
Cynopsis, 08/17/16

Morning Update: Rio’s most seen ads; Droga5 joins Anheuser-Busch roster; Chinese ads now casting two kids
Mumbrella, 08/17/16

Mazda’s Reign Atop Most-Engaging Auto Ads Continues
WardsAuto, 08/17/16

Olympics Advertisers – Week One
YouGov, 08/17/16

Nike’s Iron Nun Is 86 Years Old and Fitter Than You
Advertising Age, 08/15/16

Auto Advertisers Dominate NBC’s Olympic TV Spending
MediaPost, 08/15/16

‘Kubo and the Two Strings’ Tops TV Ad Spending
Variety, 08/15/16

Olympic Roundup: U.S. Reaches 1,000th Summer Olympics Gold
Adweek, 08/14/16

Rio Olympics: These Marketers’ Ads Are the Most-Seen So Far

Advertising Age, 08/13/16

By the Numbers: Inside the Olympics Ad Blitz for NBCU Shows
Broadcasting & Cable, 08/12/16

Watch the ads that are making the biggest impression so far during the Rio Olympics
GeekWire, 08/12/16

Facebook unveils new video ad metrics; FCC loses court case relating to cities’ broadband offerings; GoPro to ship new VR camera next week
Cynopsis, 08/11/16

NBC: Live Streams From Rio Games Surpass 1 Billion Minutes
Multichannel News, 08/11/16

Mazda Again Leads Most Engaging Auto Ads Chart
WardsAuto, 08/11/16

NBC Gives Big Promo Push to ‘Timeless’ and ‘This Is Us’
Broadcasting & Cable, 08/10/16

Giancarlo Swings, Serena Returns in Latest Nike ‘Unlimited’ Spot
Advertising Age, 08/09/16

Going for emotion: Pharma takes a page from consumer marketers for Olympic ads
FiercePharma, 08/09/16

The top 5 wireless ads: T-Mobile leads in TV spending across the mobile industry
FierceWireless, 08/09/16

T-Mobile outspent its competition on TV ads in July 2016
TmoNews, 08/09/16

Next hurdle for daily fantasy sports sites? Profits
CBS News, 08/08/16

Pharma brings the heat in July as TV ad spending soars
FiercePharma, 08/08/16

TVSquared Raises $3M More
Multichannel News, 08/08/16

‘Pete’s Dragon’ Tops TV Ad Spending
Variety, 08/08/16

Machine Zone tops Farm Heroes, Lego Jedi, and spiritual dragons in July TV ad spend
VentureBeat, 08/06/16

The “Time After Time” Cover In McDonalds’ Olympics Commercial Is By A Man Who Really Serenades Those Nuggets
Bustle, 08/05/16

Clinton, Carls Jr. Are Best Ads of the Week
Lost Remote, 08/05/16

Most Likeable Olympic Ads Ahead of Rio 2016
The Wall Street Journal, 08/05/16

Brooke Burke-Charvet ‘D’Lites’ a Fan in New Skechers Spot
Advertising Age, 08/04/16

Week’s Most-Engaging Auto Ad Shows Dodge’s Mettle
WardsAuto, 08/04/16

Alex Morgan Takes a Cue from Her Younger Self in New Chobani Ad
Advertising Age, 08/03/16

History Gives Big Promo Push to ‘Ozzy & Jack’s World Detour’
Broadcasting & Cable, 08/03/16

Instagram to roll out Stories section; Vevo gets Warner Music Rights; NFL to launch Snapchat Discover channel
Cynopsis, 08/03/16

Pharma party: Led by Pfizer, DTC ads proliferate during Democratic and Republican national conventions
FiercePharma, 08/03/16

Time to Weigh in on eBay TV Ads and Marketing
EcommerceBytes, 08/02/16

Post Conventions, Hillary Clinton Is Dominating The Airwaves
Forbes, 08/02/16

What Uber’s Merger Could Mean for Other Start-Ups
Vanity Fair, 08/02/16

Why Does Kanye West Want to Squash the Tidal-Apple ‘Beef’?
Billboard, 08/01/16

‘War Dogs’ Tops TV Ad Spending
Variety, 08/01/16

As Yum U.S. Restaurants Struggle to Grow, China Spinoff Hits Wall
Blue MauMau, 07/30/16

Peyton Manning Has Officially Lost His Cool Factor in DirecTV Spot With Lionel Richie
Advertising Age, 07/29/16

Hefty Garbage Bags and Donald Trump Most Watched Ads This Week
Lost Remote, 07/29/16

DNC Wins High TV Ratings, $26 Million In TV Ads
MediaPost, 07/29/16

Beautyrest® Debuts New Standalone Sleep Technology, Celebrates Marketing, Sales And SleepSells Success
PR Newswire, 07/29/16

Why Democratic convention viewers saw so many drug ads
STAT, 07/29/16

Streaming’s Ad Boom: Will the Millions Spent By Apple, Spotify, Pandora and YouTube Help Decide Who’s No. 1?
Billboard, 07/28/16

NBC Cranks Up Summer Olympics Promos, Food Network Pushes ‘Cooks vs. Cons’
Broadcasting & Cable, 07/27/16

Apple Music buys ‘Carpool Karaoke’ series; IAB says many could be persuaded not to use ad blockers; Twitter reports lackluster Q2 earnings
Cynopsis, 07/27/16

Kia Dancing at Top of Auto Ads Rankings
WardsAuto, 07/27/16

MC Hammer Is Back to Stop ‘Hammer Time’ in Command Spot
Advertising Age, 07/26/16

The Digital Share of Voice Top 10
Broadcasting & Cable, 07/25/16

Political Dramas: Better Candidate Squabbles, More Advertising Money?
MediaPost, 07/25/16

‘Star Trek Beyond’ Tops TV Ad Spending
Variety, 07/25/16

WWE turns TV into Suplex City while Pokémon Go skips costly ads
VentureBeat, 07/23/16

Republican convention viewers sure saw a lot of drug ads
STAT, 07/22/16

Nielsen partners with viewability specialists; Spotify launches programmatic buying; Lorne Michaels’ Above Average raises $15 million
Cynopsis, 07/21/16

Back To School Ads Are Already Here
Lost Remote, 07/21/16

Long-Running Kia Spot Tops Most Engaging Auto Ads
WardsAuto, 07/21/16

USA Network Gives Mysterious ‘Mr. Robot’ Promo Major Push
Broadcasting & Cable, 07/20/16

John Cena’s Pecs Do All the Talking in Hefty’s New Ad
Advertising Age, 7/19/16

Fox News’ Roger Ailes To Be Ousted
MediaPost, 07/18/16

‘Suicide Squad’ Tops TV Ad Spending
Variety, 07/18/16

iSpot: Viewers Dig Geico’s ‘Butt Dials’
Lost Remote, 07/15/16

Movie Studios Up Summer Marketing Spending
MediaPost, 07/15/16

Air Jordans Banned in 1985 Make a Defiant Return
Advertising Age, 07/14/16

Mazda Crafts Comeback to Top of Auto Ads List
WardsAuto, 07/14/16

Return of ‘Mr Robot’: the Fans and Brands That Love the USA Hacker Drama
Broadcasting & Cable, 07/13/16

Flo Goes Retro in Progressive’s Latest Spot
Advertising Age, 07/12/16

Spending Spotlight: Here’s How Auto Makers Are Deploying Their TV Ad Dollars
Broadcasting & Cable, 07/12/16

The top 5 wireless ads: AT&T narrowly beats out Sprint to retain lead in TV spending
FierceWireless, 07/12/16

Chernova’s Take: Online Lenders Bailing Out From Sunk Costs
The Wall Street Journal, 07/12/16

Pokémon Go Goes Viral With No Big Marketing Blitz
Advertising Age, 07/11/16

Ultimate Fighting Championship Sold For $4 Billion
MediaPost, 07/11/16

A chain of for-profit cancer centers has been advertising more than all its competitors combined
STAT, 07/11/16

‘The Secret Life of Pets’ Tops TV Ad Spending for Fourth Straight Week
Variety, 07/11/16

Machine Zone commands TVs in June as Overwatch, Xbox, and Lego march on
VentureBeat, 07/09/16

Selena Gomez Kills Them With Kindness in Verizon Spot
Advertising Age, 07/08/16

Heavy Summer On-Air Promotion For Broadcast TV Dramas
MediaPost, 07/08/16

Kia’s Newest Hamster Commercial Tops WardsAuto’s Weekly Auto Ad Rankings
The News Wheel, 07/08/16

Sprint quietly drops Galaxy Forever upgrade program after just four months
FierceWireless, 07/07/16

iSpot: Summer Themed Ads Are Here
Lost Remote, 07/07/16

Kia’s Hamsters Scramble to Top of Auto Ad Rankings
WardsAuto, 07/07/16

Hulu Has a Program for Every Occasion in New Spot
Advertising Age, 07/6/16

Popcornucopia: Summer Movie Dollars Pour Into TV
Advertising Age, 07/05/16

Saber-Tooth Squirrel Tells You How To Get a Happy Body
Advertising Age, 07/05/16

Backing ‘Uncle Buck’: Toyota, T-Mobile Top Marketers on ABC Comedy
Broadcasting & Cable, 07/05/16

‘Dory’ Dominates, ‘Tarzan’ Improves, ‘Purge’ Excels As ‘BFG’ Falls: July 4th Weekend B.O. – Monday Update
Deadline, 07/04/16

‘The Secret Life of Pets’ Continues to Top TV Ad Spending
Variety, 07/04/16

Jon Bon Jovi Helps a Group of Friends Turn Back Time in DirecTV Spot
Advertising Age, 07/1/16

‘Star Trek Beyond’ Could Hit $60M Opening, According To Some Early Projections
Deadline, 07/01/16

NBC’s Tour de France Looking For Stronger Viewer, Ad Growth
MediaPost, 07/01/16

What Kind of Advertisers Are Into ‘Sex&Drugs&Rock&Roll’?
Advertising Age, 06/30/16

Jon Bon Jovi For DirectTV Won’t Go Away
LostRemote, 06/30/16

Mazda Zooms Back to Top of Ads Chart
WardsAuto, 06/30/16

Father-daughter duo share a dance in Coca Cola commercial
Chron, 06/29/16

LinkedIn offers programmatic ad buying; Twitter names VR and AR director; Weather Channel launches AR features
Cynopsis, 06/29/16

‘Preacher’ Renewed For Second Season On AMC
Forbes, 06/29/16

Mountain Dew Makes Drone Hunting a Reality in New Spot
Advertising Age, 06/28/16

A Toyota Driver Goes Long for Quarterback Tyrod Taylor
Advertising Age, 06/27/16

Sponsors Put Best Foot Forward With Univision
Broadcasting & Cable, 06/27/16

‘The Secret Life of Pets’ Again Tops TV Ad Spending
Variety, 06/27/16

PepsiCo to Reintroduce Aspartame-Sweetened Diet Pepsi
Wall Street Journal, 06/27/16

Overwatch rules the airwaves as WWE and Kirby fight for your eyeballs
VentureBeat, 06/25/16

Dish Network Helps Family Put on Big Boy Pants in New Spot
Advertising Age, 06/24/16

‘Sex&Drugs’, ‘Animal Kingdom’ Among Top 5 Show Promos
Broadcasting & Cable, 06/24/16

Chevrolet Silverado Steel Ad Leads Engagement Ratings For Second Week Straight
GM Authority, 06/24/16

Trader’s Buzzers – Verizon Communications Inc. (NYSE:VZ), Marriott International, Inc. (NASDAQ:MAR)
Wall Street 24, 06/24/16

Chevy Again Tops Most Engaging Auto Ads Rankings
Wards Auto, 06/23/16

Novo’s Tresiba hits the airwaves with new TV campaign
FiercePharma, 06/22/16

Verizon’s New Ad Campaigns Are All Over The Place
LostRemote, 06/22/16

Sprint commercial featuring former Verizon spokesman a hit, iSpot.tv says
FierceWireless, 06/21/16

LeBron’s Finals Draw $279M for ESPN/ABC
Broadcasting & Cable, 06/20/16

Cleveland Won The NBA Title, But Who Won The Ad War?
Forbes, 06/20/16

Here’s How Much Money ABC & the NBA Make with an NBA Finals Game 7
Time, 06/17/16

Scion’s TV Spot Shows its iM Model in Many New Lights
Advertising Age, 06/16/16

Chevrolet Wins Greatest Digital Share Of Voice With Latest Truck Ads
GM Authority, 06/16/16

Chevy Crushes Mazda in Most Engaging Ads Rankings
Wards Auto, 06/16/16

Serena Williams, Usain Bolt Kid Around in New Gatorade Ad
Advertising Age, 06/15/16

06/15/16: Twitter acquires stake in SoundCloud; Appeals court upholds net neutrality; Netflix acquires Ricky Gervais-starring ‘Office’ spinoff film
Cynopsis, 06/15/16

DraftKings, FanDuel Talking Merger
Flushdraw, 06/15/16

There’s A Sequel To PuppyMonkeyBaby Now
LostRemote, 06/15/16

TV Advertising Improves Apps’ Chances
MediaPost, 06/15/16

Realtor.com Scouts Talent for ‘Secret Life of Pets’ Real-Life Trailer in New Spot
Advertising Age, 06/14/16

Which Brands Have Won the LeBron-Steph Finals?
Broadcasting & Cable, 06/14/16

Overwatch swarms TV sets as Uncharted, Doom keep grinding along
VentureBeat, 06/14/16

Danny Glover Escapes an Explosion in New Samsung Galaxy Spot
Advertising Age, 06/13/16

The World’s Two Biggest Fantasy Sports Start-ups May Merge Into One
Vanity Fair, 06/13/16

‘Conjuring 2’ Scares Off Sequelitis With $40.4M; Largest Horror Opening Since First Film – Sunday AM B.O. Update
Deadline, 06/12/16

Under Armour Runs With Live Results in Partnership with SAP
Advertising Age, 06/09/16

The top 5 wireless ads: AT&T maintains lead in TV spending across the mobile industry
FierceWireless, 06/09/16

Must-Flee TV: Movie Dollars High-Tail It Out of Thursday Nights
Advertising Age, 06/08/16

Mazda Hangs Tough in Most Engaging Ads Rankings
Wards Auto, 06/08/16

Apple Puts Penguins on Parade in Latest iPhone Spot
Advertising Age, 06/07/16

iSpot: State Farm Rebrands With Top Ad
Lost Remote, 06/07/16

Arby’s Asks a Slippery Sliders Question in a New Campaign
Advertising Age, 06/06/16

McDonald’s, Toyota, Allstate Among TV’s Top 10 Ad Spenders of the Week
Broadcasting & Cable, 06/06/16

With May pharma TV ad spending, AbbVie’s Humira tops last year’s total; Pfizer’s Lyrica close behind
FiercePharma, 06/06/16

‘Now You See Me 2’ Tops TV Ad Spending
Variety, 06/06/16

‘Ninja Turtles 2’ Muscles Up Saturday For OK $35.3M Opening; ‘Me Before You’ Opens To $18.3M – Sunday AM B.O. Update
Deadline, 06/05/16

Kenan Thompson Puts the Spotlight on a Man Who Needs It Least in Fandango’s New Ad
Advertising Age, 06/03/16

Disney Entertainment Top Marketer on Disney Channel’s ‘Girl Meets World’
Broadcasting & Cable, 06/03/16

Movies, Autos Spend Big For Game One Of NBA Finals
MediaPost, 06/03/16

Cavs-Warriors Rematch Is a Huge Draw for ABC
Advertising Age, 06/02/16

Ratings, ad revenue and the NBA Finals
Marketplace, 06/02/16

Summer Brings Surge In Travel-Related Paid-Search, TV Campaigns
MediaPost, 06/02/16

Mazda Maintains Hold on Top Ads List
Wards Auto, 06/02/16

Nick Cannon Finds the Best Wingman Has Four Legs
Advertising Age, 06/01/16

Fruit Drink POM Signs Branded Deal For Another ‘American Ninja Warrior’ Season
MediaPost, 06/01/16

Budweiser’s ‘America’ Spot Rises To The Top
LostRemote, 05/31/16

Beyond Walgreens: The Marketers That Backed NBC’s ‘Red Nose Day Special’
Broadcasting & Cable, 05/27/16

Bayer leans on Claritin brand strength for allergy spray launch
FiercePharma, 05/25/16

Summer Movies Shift TV Spend To Higher Levels
MediaPost, 05/25/16

Doom keeps terrifying TV viewers, as Uncharted keeps charting in game ads
VentureBeat, 05/25/16

Mazda Ads Boast Staying Power
Ward’s Auto, 05/25/16

Music Makes the Ad
LostRemote, 05/24/16

‘X-Men: Apocalypse’ Again Tops TV Ad Spending
Variety, 05/24/16

Bristol-Myers’ new Opdivo ad touts biomarker advantage over Merck’s Keytruda
FiercePharma, 05/23/16

How BMW Hits it Out of the Park With This M2 Ad [Video]
Torque News, 05/23/16

Get a load of this: Most TV networks aren’t dropping ad time
VentureBeat, 05/22/16

Fewer Commercials, More Ad Dollars? TV Networks Attempt To Sell Advertisers On Shorter Ad Breaks
International Business Times, 05/20/16

Fox Television Network, Fox News Highest In Commercial Clutter
MediaPost, 05/20/16

Upfronts Spotlight: AT&T, Ford Among Top Marketers on the CW
Broadcasting & Cable, 05/19/16

Where There’s a ‘Will’: Turner Touts a More Adventurous Upfront Slate
Advertising Age, 05/18/16

Upfronts Spotlight: Ford, Chevy Among Top Marketers on Fox
Broadcasting & Cable, 05/18/16

Supermodel, BMW Model Pairing Most Engaging Car Ad
Wards Auto, 05/18/16

It’s a Close Shave for Matthew McConaughey in Lincoln’s Campaign
Advertising Age, 05/17/16

Feeding the Beast: AMC Expands Its Upfront Menu
Advertising Age, 05/16/16

Upfronts Spotlight: Verizon, Cicatricure Among Top Marketers on Univision
Broadcasting & Cable, 05/16/16

The Future of ESPN is Definitely Not Global Sports
Quartz, 05/16/16

‘X-Men: Apocalypse’ Tops TV Ad Spending
Variety, 05/16/16

Kevin Spacey and Robert Duvall Bring Their A Game for E-Trade
Advertising Age, 05/13/16

A DJ Is Born in Guitar Center’s New Spot
Advertising Age, 05/12/16

Bethesda Hypes Up DOOM with TV Advertising and New Video
Bidness Etc, 05/12/16

Upfronts Spotlight: Samsung Mobile, AT&T Among Top Marketers on ABC
Broadcasting & Cable, 05/12/16

Upfronts Spotlight: Toyota, Chevrolet Among Top Marketers on NBC
Broadcasting & Cable, 05/11/16

Doom casts its hellish glare on Quantum Break, Overwatch in April’s top gaming TV ads
VentureBeat, 05/11/16

Ford’s ‛Champions’ Spot Captures Week’s Ad Crown
Ward’s Auto, 05/11/16

Siri Puts Words in Neil Patrick Harris’ Mouth in Apple’s Latest Ad
Advertising Age, 05/10/16

AT&T still the biggest ad spender in the wireless biz, iSpot.tv says
FierceCable, 05/10/16

The top 5 wireless ads: AT&T continues to own a majority of the mobile industry’s spend in April
FierceWireless, 05/10/16

Doom’s New Trailer Is Everything
Lost Remote, 05/10/16

Bobby Moynihan (Literally) Drums Up Support for Pizza Hut’s Bacon-Stuffed Crust
Advertising Age, 05/09/16

Upfronts Spotlight: Liberty Mutual, V8 Among Top Marketers on Cooking Channel
Broadcasting & Cable, 05/09/16

Top-Spending Travel Brands for U.S. TV Advertising So Far This Year
Skift, 05/09/16

‘The Angry Birds Movie’ Tops TV Ad Spending
Variety, 05/09/16

Upfronts Spotlight: Lexus, Chevy Among Top Marketers on Travel Channel
Broadcasting & Cable, 05/04/16

Blockbusters and cliffhangers: April’s top TV ad spenders
FiercePharama, 05/04/16

Why is a company that makes a drug for blind people spending millions on TV ads?
STAT News, 05/04/16

Will Forte Seizes the Data in DirecTV’s New Ad
Ad Age, 05/03/16

Coke, Airbnb Get Emotional in Top Ads
LostRemote, 05/03/16

Video analytics provider iSpot.tv integrates Facebook metrics into its ad platform
Marketing Land, 05/03/16

‘Captain America: Civil War’ Tops TV Ad Spending
Variety, 05/03/16

Upfronts Spotlight: UnitedHealthcare, Kohl’s Among Top Food Network Marketers
Broadcasting & Cable, 05/02/16

‘Jungle Book’ King Again, Reigns On Newcomer Parade: ‘Keanu’, ‘Mother’s Day’ & ‘Ratchet & Clank’
Deadline, 05/02/16

Viacom Kicks Off First-Party Data Effort For Movie Studios
MediaPost, 04/29/16

She’s Alive! Customer Service Gets Real in Discover’s Latest Spot
Ad Age, 04/28/16

Omnicom Adds Ancestry.com to Continue Winning Streak
Adweek, 04/28/16

Upfronts Spotlight: The Top 10 Marketers on HGTV
Broadcasting & Cable, 04/28/16

What All Marketers Can Learn From Entertainment Campaigns
MediaPost, 04/28/16

How Biogen went big to boost sales of its multiple sclerosis pill
STAT News, 04/28/16

Disneyland Introduces ‘Frozen’ Musical in New Ad
Ad Age, 04/27/16

Upfronts Spotlight: The Top 10 Marketers on Comedy Central
Broadcasting & Cable, 04/27/16

Jaguar Leaps Into Lead on Most-Engaging Car Ads List
WardsAuto, 04/27/16

Onions Steal the Show in Apple’s iPhone 6s Spot Featuring Neil Patrick Harris
Ad Age, 04/26/16

A fairy-tale princess meets reality in HRA Pharma’s new ellaOne campaign
FiercePharma, 04/26/16

LG on Top With Jason Statham
LostRemote, 04/26/16

‘The Huntsman’ Again Tops TV Ad Spending
Variety, 04/26/16

Nascar Stars Battle It Out in Mountain Dew’s Latest Campaign
Ad Age, 04/25/16

AT&T Is ‘Most Engaged With’ Carrier Following Video Ads
Android Headlines, 04/25/16

Driving Big Data
Broadcasting & Cable, 04/25/16

‘Jungle Book’ B.O. Temperature Rises As ‘Huntsman’ Takes A Nap – Weekend Actuals
Deadline, 04/25/16

AT&T spends $109M to reclaim ‘king of wireless TV advertising’ crown
FierceWireless, 04/25/16

Gears of War 4 chain-saws through Uncharted 4’s, Overwatch’s TV ads
VentureBeat, 04/22/16

John C. McGinley Gives Tips to Likely Draft Picks in Speed Stick Spot
Ad Age, 04/21/16

WPP, IPG, Vizio, Others Sued For Brokering In Personally Identifiable Data
MediaPost, 04/21/16

Mazda Carries Away Most-Engaging Auto Ad Honors
WardsAuto, 04/21/16

Apple Is on a Roll With Celeb Focused Ads
LostRemote, 04/20/16

Zillow Group, Inc. Stock Surges After Positive Analyst Report
ValueWalk, 04/20/16

Dwyane Wade Plays It Cool in Gatorade’s New Spot
Ad Age, 04/19/16

Upfronts Spotlight: The Top 10 Marketers on BET
Broadcasting & Cable, 04/18/16

NBA Scores Big TV Ad Gains
MediaPost, 04/15/16

Retiring Champ Kobe Bryant Dominates New Ad Releases
Ad Age, 04/14/16

Upfronts Spotlight: The Top 10 Marketers on Oxygen
Broadcasting & Cable, 04/14/16

Mazda Braces for Challenge From Lexus on Top Auto Ads List
WardsAuto, 04/14/16

Jim Gaffigan Offers Fatherly Advice in Chrysler’s New Campaign
Ad Age, 04/13/16

Upfronts Spotlight: These Are the Marketers That Love Bravo
Broadcasting & Cable, 04/13/16

The top 5 wireless ads: AT&T owns 34% of the mobile industry’s spend in March
FierceWireless, 04/13/16

Mountain Dew Goes Hard With Puppymonkeybaby
LostRemote, 04/13/16

Is March Madness The New Super Bowl?
MediaPost, 04/13/16

‘The Jungle Book’ Tops in TV Ad Spending
Variety, 04/13/16

Maya Rudolph Gets Real in Seventh Generation’s New Spot
Ad Age, 04/12/16

Ubisoft’s The Division spent more on ads than any other game in March
VentureBeat, 04/12/16

Coca-Cola Cures Road Rage for Nascar Drivers
Ad Age, 04/11/16

Upfronts Spotlight: These Are the Marketers That Love E!
Broadcasting & Cable, 04/11/16

‘The Boss’ Fires Batman & Superman – Monday Box Office Final
Deadline, 04/11/16

NBCU, Chrysler Kick Off Branded Entertainment Deal For ‘Pets’
MediaPost, 04/11/16

Pro-Bernie Sanders And Anti-Donald Trump Political Ads Are The Most Effective On TV
International Business Times, 04/08/16

O Henry! Can STX Find Audience For Disruptive 1st-Person POV Action Film?
Deadline, 04/07/16

Where Are We Now: Real Time TV Ad Metrics
TV(R)EV, 04/07/16

Mazda’s Ads Matter
WardsAuto, 04/07/16

‘Oh Yeah!’ Kool-Aid Man Is Back and Crashing Summer Camp
Ad Age, 04/06/16

Cookie Monster Takes on Taylor Swift
LostRemote, 04/06/16

Big Ten Network Suits Up for Campus Upfront Tour
Ad Age, 04/04/16

Jordan Peele, Chelsea Peretti Search for Perfect Wedding Destination in Booking.com’s New Spot
Ad Age, 04/04/16

‘The Huntsman’ Tops in TV Ad Spending
Variety, 04/04/16

James Harden Goes Back to Basics in NBA Bank BBVA Compass’ New Ad
Ad Age, 04/01/16

Apple Has the Two Most Engaging Ads on TV Right Now
Broadcasting & Cable, 03/30/16

Scion Commercial Tops Most Engaging Ads Rankings
WardsAuto, 03/30/16

Ricky Gervais Asks the Big Questions in Verizon’s Latest Campaign
Ad Age, 03/28/16

Batman V Superman’s Record-Breaking Opening, by the numbers
Comic Book Resources, 03/28/16

Apple and Playstation Top iSpot Rankings
LostRemote, 03/28/16

Kapow! ‘Batman V Superman’ Fans Wallop Critical Judgment
MediaPost, 03/28/16

NCAA Scores $755 Million For TV Networks
MediaPost, 03/28/16

7 Tips for Creating a Successful DRTV Ad Campaign
Business 2 Community, 03/27/16

‘Batman v Superman’: Inside Warner Bros.’ Massive Marketing That Led to a Record Opening
The Hollywood Reporter, 03/27/16

Spike Lee and Samuel L. Jackson School Charles Barkley in Capital One’s Latest Final Four Ad
Ad Age, 03/25/16

Caped Crusaders Save the Day in Crocs’ New Spot
Ad Age, 03/24/16

AT&T, T-Mobile retain top advertising crown, but U.S. Cellular is becoming a bigger threat
FierceTelecom, 03/24/16

Programmatic TV? Not In 2016, But Data-Driven TV Buying Is Hot
MediaPost, 03/24/16

Mazda Commercial Tops Most Engaging Ads Chart
WardsAuto, 03/24/16

Little Caesars’ Deep Dish Pizza Mesmerizes Talking Heads
Ad Age, 03/23/16

Apple, Samsung, GEICO Top TV Ad Engagement
Broadcasting & Cable, 03/23/16

The top 5 wireless ads: AT&T and T-Mobile reign as U.S. Cellular breaks out
FierceWireless, 03/23/16

Cam Newton and Other Pro Athletes Take a Load Off in Gatorade’s Latest Spot
Ad Age, 03/22/16

What’s Better Than Siri and the Cookie Monster
LostRemote, 03/22/16

‘Batman v Superman’ Tops in TV Ad Spending
Variety, 03/22/16

Steve Smith Gets an Assist From Alexa in Amazon Echo’s New Spot
Ad Age, 03/21/16

AT&T, GEICO, NCAA Are the Top TV Ad Spenders of the Week
Broadcasting & Cable, 03/21/16

March Madness: Soft Early Ratings, Higher Ad Sales
MediaPost, 03/21/16

Marriott And Hilton Fight Back Against Priceline And Expedia
Seeking Alpha, 03/21/16

Trivago’s TV Advertising Secrets Go Way Beyond A Scruffy-Looking Actor
Skift, 03/21/16

Terminator and Gronk roll over Paper Mario, Tom Clancy, & the UFC in February’s game ads
VentureBeat, 03/20/16

Two Presidents Talk March Madness in Chrysler’s Latest Work
Ad Age, 03/18/16

‘Allegiant’ Posts Lowest Opening In ‘Divergent Series’: Was It Wise To Split The Last Novel Into Two Movies?
Deadline, 03/18/16

Siri Counts Down With Cookie Monster in Apple’s New Spot
Ad Age, 03/17/16

Southwest Dominates Airline Spending on National TV Ads
Broadcasting & Cable, 03/17/16

Toyota Dominates Most Engaging Auto Ads Chart
WardsAuto, 03/17/16

KFC, M&M’s, Mobile Strike Top TV Ad Engagement
Broadcasting & Cable, 03/16/16

State Farm Creates Branded Integration For ABC’s ‘black-ish’
MediaPost, 03/16/16

Xifaxan misses sales mark amidst Valeant leadership changes
Medical Marketing & Media, 03/16/16

The Biggest Hotel Brands for TV Advertising in 2015 in the U.S.
Skift, 03/16/16

Lil Wayne and Jim Gaffigan Top iSpot’s Weekly Rankings
LostRemote, 03/15/16

More TV Drama For Donald Trump: Now, On-Screen Violent Behavior
MediaPost, 03/15/16

Taco Bell Beams Up George Takei For a New Spot
Ad Age, 03/14/16

Animals & Aliens Mow Down ‘Messiah’, ‘Perfect Match’ & ‘Grimsby’
Deadline, 03/14/16

The Alarming Economic Trend Behind GE’s Odd Ad Campaign
Forbes, 03/14/16

As CBS Dawdles, Fans Are First to Be Upset in This Tournament
The New York Times, 03/14/16

‘Allegiant’ Tops in TV Ad Spending
Variety, 03/14/16

ABC’s Biblical ‘Game Of Thrones,’ ‘Of Kings And Prophets,’ Stumbles, Proves Copycatting Doesn’t Work
International Business Times, 03/11/16

Goofy Pets Make the Ad
LostRemote, 03/11/16

Last Night’s Ads: Rogen and Schumer Urge Switching Politics for Basketball
Ad Age, 03/10/16

Android, GEICO, M&M’s Top TV Ad Engagement
Broadcasting & Cable, 03/10/16

Weight Loss Marketer TV Spend in 2016 Hits $100M
Broadcasting & Cable, 03/10/16

Cadillac Takes Dare to Top of Ad Rankings
WardsAuto, 03/10/16

AbbVie’s Humira, Pfizer’s Lyrica kick off 2016 with hefty TV ad spend
FiercePharma, 03/09/16

Fake smiles star in Otsuka and Lundbeck’s DTC push for Rexulti in depression
FiercePharma, 03/09/16

The Advertising Research Foundation to Unveil Groundbreaking Research at Re!Think 2016 Conference
PR NewsWire, 03/08/16

Drugmakers eye growing IBS market with DTC push
Medical Marketing & Media, 03/08/16

‘10 Cloverfield Lane’ Tops in TV Ad Spending
Variety, 03/08/16

Wieden & Kennedy and Southern Comfort Part Ways
Ad Age, 03/07/16

Audi and Heineken Drop Spots for the Season Kickoff of Major League Soccer
Ad Age, 03/07/16

GEICO, AT&T, Microsoft Are the Top TV Ad Spenders of the Week
Broadcasting & Cable, 03/07/16

The top 5 wireless ads: AT&T takes the top spot, with T-Mobile not far behind
FierceWireless, 03/07/16

Drugmakers eye growing IBS market with DTC push
Medical Marketing & Media, 03/07/16

Machine Zone’s Mobile Strike tops Far Cry: Primal in Super Bowl month ad spending
VentureBeat, 03/05/16

Fox News Sees Double-Digit Percentage Viewing Gains For Latest GOP Debate
MediaPost, 03/04/16

Travel Website TV Spend Hits $58M in 2016
Broadcasting & Cable, 03/03/16

FDA Study Explores Whether Cartoons Distort Drug Risks in TV Spots
Ad Age, 03/02/16

Oscars Give Boost to House of Cards Promo, IBM Ad
LostRemote, 03/02/16

TV Nets Earn Modest Super Tuesday Ads, Viewing
MediaPost, 03/02/16

It’s Batman Vs. Barkleys in Battle for Most Popular Auto Ads
WardsAuto, 03/02/16

Oscars TV Spenders Earn Big Social Media Results
MediaPost, 03/01/16

Slack Technologies Seeks Funding for Business Messaging App
The Wall Street Journal, 03/01/16

Tina Fey Preps for a Summer Bod in American Express Spot
Ad Age, 02/29/16

Oscars Takes Viewer Hit, But Sees Higher Ad Revenues
MediaPost, 02/29/16

Powerless Versus ‘Deadpool’, ‘Gods of Egypt’ Is First 2016 Big-Budget Bomb
Deadline, 02/26/16

Marco Rubio Asks American Voters To Google It
MediaPost, 02/26/16

Presidential National TV Ads: Rubio Tops Spending
MediaPost, 02/26/16

Snack Food Marketer TV Spend in 2016 Already Tops $100M
Broadcasting & Cable, 02/25/16

Expedia Brands Dominate TV Ad Spending by Travel Booking Sites in 2015
Skift, 02/25/16

Subaru ‘Barkley’ Dog Ads Have TV Viewers Talking
WardsAuto, 02/25/16

Truth, AT&T, Mountain Dew Top TV Ad Engagement
Broadcasting & Cable, 02/23/16

Jeep’s ‘Batman v Superman’ Tie-In Ad Features Ben Affleck as a Renegade-Driving Bruce Wayne
Ad Age, 02/23/16

PuppyMonkeyBaby Will Never Go Away
LostRemote, 02/23/16

Near-Term Value Of Sports TV — For Advertisers, For Viewers?
MediaPost, 02/23/16

‘Zootopia’ Again Tops in TV Ad Spending
Variety, 02/23/16

Nascar Drivers Dominate The Weekend’s Ads
Ad Age, 02/22/16

H&M Wants All Men to Dress Like Beckham. It’s Last Night’s Ads
Ad Age, 02/18/16

Walmart Sales Slow as Giant Takes Hard Look at Marketing, Media
Ad Age, 02/18/16

Why do some people hate daily fantasy sports?
ESPN, 02/18/16

We’re Still Watching Super Bowl Ads
LostRemote, 02/18/16

These Super Bowl 50 Auto Ads Have Legs
WardsAuto, 02/18/16

Priceline Group CEO ‘Doesn’t Appreciate’ Hotel Chains’ Direct-Booking Moves
Skift, 02/17/16

Grammy Awards Hits Seven-Year Ratings Low
Ad Age, 02/16/16

Ronda Rousey Plays Bodyguard for Amy Schumer, Seth Rogen in New Bud Light Spot
Ad Age, 02/16/16

‘Zootopia’ Tops in TV Ad Spending
Variety, 02/16/16

AstraZeneca and Daiichi Sankyo field backlash over Super Bowl OIC awareness ad
FiercePharma, 02/12/16

Paramount’s ‘Zoolander2’ Marketing Faux-PSA Deal With NBCU
MediaPost, 02/12/16

Kevin Hart Hyundai Ad Super Bowl 50 Winner
WardsAuto, 02/12/16

Beats and Super Bowl MVP Ask: Who’s the Underdog Now?
Ad Age, 02/11/16

Lowdown: Which Super Bowl Ads Might Actually Sell Stuff?
Ad Age, 02/10/16

Ads of the Week: All Super Bowl, All the Time
LostRemote, 02/10/16

‘Deadpool’ Tops in TV Ad Spending
Variety, 02/10/16

Last Night’s Ads: Alec Baldwin Suffers Post-Game Hangover for Amazon
Ad Age, 02/09/16

Why Twitter May Need to Change Its Feed to Win Over Media Companies – And Survive
The Wrap, 02/09/16

‘PuppyMonkeyBaby’ Is Super Bowl Champ for Share of Voice
Ad Age, 02/08/16

Many Super Bowl ads play it safe
The Boston Globe, 02/08/16

Super Bowl Ads Draw 476M Views Online
Broadcasting & Cable, 02/08/16

T-Mobile spends $14.8M for 2 ads during Super Bowl, scores 100M social impressions, iSpot finds
FierceWireless, 02/08/16

Super Bowl 50 fails to score new TV viewing record
Financial Times, 02/08/16

Who’s Winning The Super Bowl Ad Battle? Live Blogging The Big Game With Real Time Data
Forbes, 02/08/16

T-Mobile, Amazon ads give tech a strong showing among Super Bowl’s beer, cars, snacks
GeekWire, 02/08/16

Amazon.com, T-Mobile Win Tech Ad Contest At Super Bowl 50
Investor’s Business Daily, 02/08/16

Some Big NFL Athletes Didn’t Watch The Game — What About The Commercials?
MediaPost, 02/08/16

Toenail fungus, IBS drugs headline pharma Super Bowl play
Medical Marketing & Media, 02/08/16

Super Bowl Ads That Stuck, Even Before the Game
The New York Times, 02/08/16

Puppymonkeybaby, chip-craving fetus stand out in tame Super Bowl ad lineup
Reuters, 02/08/16

Pokémon’s $5M Super Bowl ad ranks among Sunday’s big winners
VentureBeat, 02/08/16

Super Bowl Ads Bring Lighter Tone
The Wall Street Journal, 02/08/16

‘Kung Fu Panda 3’ Does Touchdown Dance With $21M As Super Bowl Weekend Slaughters ‘Zombies’, ‘Choice’: Sunday B.O.
Deadline, 02/07/16

The Best Of The 2016 Celebrity Super Bowl Ads
Forbes, 02/07/16

These New Data Tools Are Helping TV Watch Back
Forbes, 02/07/16

Super Bowl Ads 2016: Social Media Part Of Pregame Advertising Impressions Increase, Analysts Say
International Business Times, 02/07/16

2016 Super Bowl commercials: Christopher Walken, singing sheep could steal the show
Los Angeles Times, 02/07/16

Super Bowl Ads Play It Safe, Sticking to the Script
The New York Times, 02/07/16

Pokémon’s Super Bowl Ad Leading Race for Pre-Game Views
The Wall Street Journal, 02/07/16

Fantasy Sites Are Dealt New Rebuff by Citigroup
The New York Times, 02/06/16

Lights, Camera, Activation: Hollywood’s Super Bowl Spending Soars
Ad Age, 02/05/16

Bud Light Super Bowl Tease Achieves 80M TV Impressions
Broadcasting & Cable, 02/05/16

Drake’s T-Mobile ‘Restricted Bling’ Dials Up 54.7M Social Impressions
Broadcasting & Cable, 02/05/16

Hyundai Ads Rolling Over Competitors in Run-Up to Super Bowl
WardsAuto, 02/05/16

Few complained to FCC about ads for daily fantasy sites
ESPN, 02/04/16

In Super Bowl run-up, Pokemon ad leads the pack, but overall social action trails last year
Geek Wire, 02/04/16

Super Bowl Ad Lessons Learned, a Year After Commercial That Went Way Wrong
Bleacher Report, 02/03/16

Super Bowl Sponsors Spend $7.6M on Teasers
Broadcasting & Cable, 02/03/16

Peyton Manning Is Off-Field MVP Of The Super Bowl
Forbes, 02/03/16

Facebook Surpasses YouTube, Barely, In Super Bowl Commercial Video Views
Marketing Land, 02/03/16

Subaru’s Driving Dog Family Right on Honda’s Tail
WardsAuto, 02/03/16

iSpot: It’s All About the Super Bowl Teasers
LostRemote, 02/02/16

Don’t Bet Against Daily Fantasy Sports Despite Recent Ad-Spend Time Out
Broadcasting & Cable, 02/01/16

BBDO Picks Up Tropicana
Ad Age, 01/29/16

Fox News GOP Debate Scores Lower Ratings Without Trump
MediaPost, 01/29/16

X Marks the iSpot: Ad-Tracking Firm Measures Real-Time Impressions
Ad Age, 01/27/16

Sprint’s retreat from Virgin and prepaid underscore strength of MetroPCS and Cricket
FierceWireless, 01/27/16

KFC Spot Most Engaging Ad of the Week
LostRemote, 01/27/16

Toyota Dances With Wolves to Top of Ad List
WardsAuto, 01/27/16

From AT&T to Straight Talk, wireless’ 10 biggest advertising spenders
FierceCable, 01/26/16

T-Mobile and Sprint Roll Out Ads Mocking Verizon’s ‘Colorful Balls’ Spot
Ad Age, 01/25/16

Brands Can Now Find Out in Real Time How Many People Watch Their TV Ads
Adweek, 01/25/16

In a Good Sign for the Super Bowl, CBS Celebrates Highest-Rated AFC Championship in 30 Years
Adweek, 01/25/16

Smart TVs Provide New Commercial Viewing Data
Broadcasting & Cable, 01/25/16

Fragrance Marketers Have Been Betting Big on TV
Broadcasting & Cable, 01/25/16

The top 10 advertisers in wireless in 2015: From AT&T to Straight Talk
FierceWireless, 01/25/16

iSpot Launches Ad Tracking for TV Sets
LostRemote, 01/25/16

iSpot.TV Provides New Metrics To Track Ads In Real-Time
MediaPost, 01/25/16

iSpot.tv Launches New Measurement Tool for Tracking TV Ads
Variety, 01/25/16

‘Kung Fu Panda 3’ Takes the Lead in TV Ad Spending
Variety, 01/25/16

Last Night’s New Ads: Beats and Cam Newton Say They Don’t Make Band-Aids for Feelings
Ad Age, 01/22/16

Powerful Nissan Commercial Tops Ads List
WardsAuto, 01/21/16

Old Spice’s Legendary Man Tops Engaging Ad Chart
LostRemote, 01/20/16

After a Visible, Voluble 2015, DraftKings Appoints a CMO
Ad Age, 01/19/16

‘Batman v Superman’ Takes the Lead in TV Ad Spending
Variety, 01/19/16

Now a household name, DraftKings unlikely to repeat ad blitz
The Boston Globe, 01/18/16

‘Ride Along 2’ Continues No. 1 Journey With $41.5M; ‘13 Hours’ Clocks $19.65M
Deadline, 01/18/16

Machine Zone debuts new Mobile Strike TV ad with Ah-nold
VentureBeat, 01/15/16

Honda ‘Walking on a Dream’ in Week’s Most Engaging Auto Ad
WardsAuto, 01/15/16

Last Night’s Ads: Christopher Walken Talks About Car-Shaped Cookies for Kia
Ad Age, 01/14/16

‘Room’, ‘Revenant’ & ‘Big Short’ Bound To See Biggest Boosts From Best Pic Noms – Box Office
Deadline, 01/14/16

2 Burger King Ads Take Over for the Week
LostRemote, 01/13/16

College Football National Championship Ratings Drop 19%
Ad Age, 01/12/16

Last Night’s Ads: Feeling ‘Confulish’? Have a Snickers
Ad Age, 01/11/16

‘13 Hours’ Takes the Lead in TV Ad Spending
Variety, 01/11/16

Gamemakers spent nearly $630M on TV ads in 2015
VentureBeat, 01/11/16

TiVo Zaps Spots for Its Commercial-Killing Gizmo Bolt
Ad Age, 01/07/16

Lean Cuisine Eliminates the Word “Diet” — Literally
The Wall Street Journal, 01/07/16

James Franco, Plugging Scion, Drives Onto Top Ads List
WardsAuto, 01/07/16

Why ESPN Lets Its Commentators Tweet Domino’s Ads
The Wall Street Journal, 01/06/16

Are One Direction Fans Car Buyers? Honda Bets on It
Ad Age, 01/05/16

4 Supercell Game Ads are the Most Engaging Thing on the Internet Right Now
LostRemote, 01/05/16

‘The Revenant’ Takes the Lead in TV Ad Spending
Variety, 01/04/16