Garmin 2007 Super Bowl Commercial, Super Hero
In this Super Bowl XLI ad, Garmin introduces their GPS navigation technology with an average businessman lost on the road. He is pulled over, unfolding what seems to be an endless road map that expands into a terrifying “Maposaurus.” Thankfully, another driver pulls over and is armed with a Garmin GPS. He transforms into a superhero who shoots laser beams and battles the map monster, demonstrating how Garmin’s personal navigation devices can save the everyday consumer time, money and hassle.