The Real Cost TV Spot, 'Straw City'

In search of food in a city full of pigs, a hungry Big Bad Wolf attempts to blow down a straw building. He huffs and he puffs, but due to the permanent damage of his lungs from smoking cigarettes, even the straw building won't budge. According to The Real Cost, smoking as a teen can permanently stunt your lungs -- no matter how big and bad you are.