Snapchat TV Spot, 'A New Kind of Camera'

Snapchat isn't a traditional camera, but is said to add magic to your yard and make early mornings a little more fun with assorted filters. It's a camera for talking and creating cutouts of your pet dog to complete a photo. It is designed to also be used to watch your mini-me dance on screen. With an available map, Snapchat insists its app can lead to adventure and help get you there. The company believes that how you feel is more important than how you look and, sometimes, a snap says more than a text.