5 Action Plans to Optimize Video Ad Outcomes Across the Funnel. Get the Guide>

2018 Hyundai Kona Pre-Release, 'Ref to the Rescue' [T1]

National Airings
🔒
First Airing
🔒
Last Airing
🔒
Creatives
🔒
Recently Aired On
🔒
Est. Spend
🔒
TV Impressions
🔒
National Impressions
🔒
Local Impressions
🔒

There's a Better Way to Measure TV & Streaming Ad ROI

Screenshot of product dashboard
  • Real-Time Ad Measurement Across Linear and CTV
  • TV Ad Attribution & Benchmarking
  • Marketing Stack Integrations and Multi-Touch Attribution
  • Real-Time Video Ad Creative Assessment
Get a Demo Today

Hyundai introduces its 2018 Hyundai Kona SUV to a group of parents at a children's Sunday soccer game who would much rather be home watching Super Bowl Lll. An unlikely hero arrives in the form of the kids' overzealous referee, who drives up in his Hyundai Kona. When he keeps calling red flags and throwing their kids out of the game, the parents realize they may be home much sooner than they thought.

Published
January 30, 2018
Advertiser
Hyundai
Advertiser Profiles
Facebook, Twitter, YouTube
Products
2018 Hyundai Kona, Hyundai Blue Link, 2018 Hyundai Kona Ultimate
Songs
None have been identified for this spot
Ad URL
http://www.hyundaibluelink.com
Mood
Funny
Events & Venues
2018 Super Bowl LII Feb 4, 2018 at U.S. Bank Stadium
Actors - Add
Jack Impellizzeri ... Soccer coach of the gray team, Joe Gillette ... Ref, Austin Goltz ... Player #4, Caroline Grace Hughes ... Girl that doesn't know how to tie her shoes, Declan Foley ... 1st player to get a red card, Jennifer Soo ... Mom wearing the grey and maroon striped sweater, Nicole Spruill ... Mom with army green jacket, Noah Nelson ... #10 on the grey soccer team, Oliver Alexander ... Soccer player #3, Timothy Ryan Cole ... Dad with beard in green jacket
Agency
Innocean ... Agency, Innocean ... Creative Agency, Innocean ... Digital Agency, Innocean ... Media Agency

Have questions about this ad or our catalog? Check out our FAQ Page.

Screenshots
View All Screenshots