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McDonald's McPlay App TV Spot, 'Happy Meal Toy'

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A boy uses a smartphone to take silly photos of his sister with the McPlay App from McDonald's. The restaurant chain says kids can scan their Happy Meal toys to unlock special features on the app.

Published
January 11, 2018
Advertiser
McDonald's
Advertiser Profiles
Facebook, Twitter, YouTube, Pinterest
Products
McDonald's McPlay App, McDonald's Happy Meal
Tagline
“I'm Lovin' It”
Songs
None have been identified for this spot
Mood
Active
Actors - Add
None have been identified for this spot.
Characters
Jibanyan, Whisper
Agency
DDB Chicago ... Digital Agency, Wieden+Kennedy ... Creative Agency, OMD West ... Media Agency

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