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McDonald's McPlay App TV Spot, 'Happy Meal Toy'
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- National Airings
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- First Airing
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- Last Airing
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- Creatives
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- Recently Aired On
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- Est. Spend
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- TV Impressions
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- National Impressions
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- Local Impressions
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A boy uses a smartphone to take silly photos of his sister with the McPlay App from McDonald's. The restaurant chain says kids can scan their Happy Meal toys to unlock special features on the app.
- Published
- January 11, 2018
- Advertiser
- McDonald's
- Products
- McDonald's McPlay App, McDonald's Happy Meal
- Tagline
- “I'm Lovin' It”
- Songs
- None have been identified for this spot
- Mood
- Active
- Actors - Add
- None have been identified for this spot.
- Agency
- DDB Chicago ... Digital Agency, Wieden+Kennedy ... Creative Agency, OMD West ... Media Agency
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