The Most-Liked Ads of 2024 Revealed. Get the Ranking>

Macy's TV Spot, 'Perfect Gift: At Sea'

National Airings
🔒
First Airing
🔒
Last Airing
🔒
Creatives
🔒
Recently Aired On
🔒
Est. Spend
🔒
TV Impressions
🔒
National Impressions
🔒
Local Impressions
🔒

There's a Better Way to Measure TV & Streaming Ad ROI

Screenshot of product dashboard
  • Real-Time Ad Measurement Across Linear and CTV
  • TV Ad Attribution & Benchmarking
  • Marketing Stack Integrations and Multi-Touch Attribution
  • Real-Time Video Ad Creative Assessment
Get a Demo Today

A little girl picks out Bleu de Chanel as a Christmas present for her mother at Macy's. The employee at the fragrance counter tells the girl that the fragrance is intended for men, but she already knows. Later, her mother is very happy when she opens the gift, which is revealed to be the cologne choice of her husband, who's away at sea. She sprays his vacant pillow with the fragrance and sleeps comfortably, feeling the distance between the two begin to narrow.

Published
November 23, 2017
Advertiser
Macy's
Advertiser Profiles
Facebook, Twitter, YouTube
Products
Chanel Bleu de Chanel, Chanel No. 5
Tagline
“The Perfect Gift Brings People Together”
Songs
None have been identified for this spot
Ad URL
http://www.macys.com
Mood
Emotional
Events & Venues
Holidays
Actors - Add
David Bortolucci ... Husband at sea, Natalia Castellanos ... Mom
Agency
Carat ... Media Agency, BBDO ... Agency, CarlByrd&Co ... Creative Agency

Have questions about this ad or our catalog? Check out our FAQ Page.

Screenshots
View All Screenshots