Acura MDX TV Spot, 'The Test' [T1]
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This engineer is carefully loading an Acura MDX with crash-test dummies that bear a striking resemblance to his own family. He buckles each one of them in, adjusting their seats and bodies to best protect them in the event of a collision. After closing the door, the driver is revealed to be the engineer himself. With a slight hesitation and the hope that all his family members will be safe after the test, he presses the button that accelerates the SUV straight into a wall. For the engineers and scientists that work at Acura, safety is paramount and saving lives is a personal matter. It's also the reason Acura has been awarded with the NHTSA 5-Star Overall Vehicle Score across its lineup of vehicles.
- Published
- May 02, 2018
- Advertiser
- Acura
- Products
- Acura MDX
- Tagline
- “Precision Crafted Performance”
- Ad URL
- http://www.safercar.gov
- Mood
- Emotional
- Actors - Add
- John Churchill ... Engineer/Dad, Lulu Wilson ... daughter, Rachel Perry ... Mom
- Agency
- MullenLowe ... Agency, RPA ... Media Agency, MullenLowe ... Creative Agency
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