![Mitsubishi 100th Anniversary Sales Event TV Spot, 'Everything' [T2]](https://images-cdn.ispot.tv/ad/wMnr/default.jpg)
![Jeep Celebration Event TV Spot, 'Traffic Jam' [T1]](https://images-cdn.ispot.tv/ad/wRfZ/default.jpg)
![Mitsubishi 100th Anniversary Sales Event TV Spot, 'Fabric' Song by Human [T2]](https://images-cdn.ispot.tv/ad/wbht/default.jpg)
![Volkswagen ID. Buzz TV Spot, 'La vida medio llena' [Spanish] [T1]](https://images-cdn.ispot.tv/ad/fefz/default.jpg)
![Volkswagen ID. Buzz TV Spot, 'A Life Half-Full' Song by Elaine Stritch [T1]](https://images-cdn.ispot.tv/ad/fetB/default.jpg)
![Volkswagen Evento Sign Then Drive TV Spot, 'El argumento de venta' [Spanish] [T2]](https://images-cdn.ispot.tv/ad/fuDj/default.jpg)
![Volkswagen Atlas TV Spot, 'Chica del agua' canción de Sergio Mendes [Spanish] [T1]](https://images-cdn.ispot.tv/ad/fSlp/default.jpg)
![2024 Volkswagen Tiguan TV Spot, '138 Chassis Iterations' [T2]](https://images-cdn.ispot.tv/ad/fB44/default.jpg)
![Volkswagen TV Spot, 'First Success' Featuring Christian Pulisic [T1]](https://images-cdn.ispot.tv/ad/fYuB/default.jpg)
![Volkswagen Evento de Aciertos TV Spot, 'Perrito caliente' [Spanish] [T2]](https://images-cdn.ispot.tv/ad/fVI5/default.jpg)
Volkswagen Rule the Road Scavenger Hunt TV Spot, 'The New King' [T1]
Get Free Access to the Data Below for 10 Ads!
- National Airings
- 🔒
- First Airing
- 🔒
- Last Airing
- 🔒
- Creatives
- 🔒
- Recently Aired On
- 🔒
- Est. Spend
- 🔒
- TV Impressions
- 🔒
- National Impressions
- 🔒
- Local Impressions
- 🔒
There's a Better Way to Measure TV & Streaming Ad ROI
- Real-Time Ad Measurement Across Linear and CTV
- TV Ad Attribution & Benchmarking
- Marketing Stack Integrations and Multi-Touch Attribution
- Real-Time Video Ad Creative Assessment
An inflatable gorilla escapes from a car dealership after a woman drives off in a brand-new Volkswagen Tiguan, proclaimed to be the new king of the concrete jungle. He floats above the streets of Manhattan and follows the woman while she drives, even scaling the Empire State Building to look at it. During Volkswagen's Rule the Road Instagram Scavenger Hunt, contestants can find the Tiguan to win prizes.
- Published
- September 24, 2017
- Advertiser
- Volkswagen
- Promotions
- Volkswagen Tiguan Rule the Road Instagram Scavenger Hunt (expires: 10/05/2017)
- Tagline
- “The New King of the Concrete Jungle”
- Ad URL
- http://www.vwruletheroad.com
- Mood
- Funny
- Actors - Add
- Paige Mobley ... Driver, Ruby Matenko ... Girl looking out of apartment window
- Animals
- Gorillas
- Agency
- PHD USA ... Media Agency, Johannes Leonardo ... Agency, Johannes Leonardo ... Creative Agency
-
Have questions about this ad or our catalog? Check out our FAQ Page.
- Screenshots
-
-
![Volkswagen Rule the Road Scavenger Hunt TV Spot, 'The New King' [T1] - Thumbnail 1](https://images-cdn.ispot.tv/ad/wG5g/volkswagen-rule-the-road-scavenger-hunt-the-new-king-large-1.jpg#modal-screenshot)
![Volkswagen Rule the Road Scavenger Hunt TV Spot, 'The New King' [T1] - Thumbnail 2](https://images-cdn.ispot.tv/ad/wG5g/volkswagen-rule-the-road-scavenger-hunt-the-new-king-large-2.jpg#modal-screenshot)
![Volkswagen Rule the Road Scavenger Hunt TV Spot, 'The New King' [T1] - Thumbnail 3](https://images-cdn.ispot.tv/ad/wG5g/volkswagen-rule-the-road-scavenger-hunt-the-new-king-large-3.jpg#modal-screenshot)
![Volkswagen Rule the Road Scavenger Hunt TV Spot, 'The New King' [T1] - Thumbnail 4](https://images-cdn.ispot.tv/ad/wG5g/volkswagen-rule-the-road-scavenger-hunt-the-new-king-large-4.jpg#modal-screenshot)
![Volkswagen Rule the Road Scavenger Hunt TV Spot, 'The New King' [T1] - Thumbnail 5](https://images-cdn.ispot.tv/ad/wG5g/volkswagen-rule-the-road-scavenger-hunt-the-new-king-large-5.jpg#modal-screenshot)
![Volkswagen Rule the Road Scavenger Hunt TV Spot, 'The New King' [T1] - Thumbnail 6](https://images-cdn.ispot.tv/ad/wG5g/volkswagen-rule-the-road-scavenger-hunt-the-new-king-large-6.jpg#modal-screenshot)
![Volkswagen Rule the Road Scavenger Hunt TV Spot, 'The New King' [T1] - Thumbnail 7](https://images-cdn.ispot.tv/ad/wG5g/volkswagen-rule-the-road-scavenger-hunt-the-new-king-large-7.jpg#modal-screenshot)
![Volkswagen Rule the Road Scavenger Hunt TV Spot, 'The New King' [T1] - Thumbnail 8](https://images-cdn.ispot.tv/ad/wG5g/volkswagen-rule-the-road-scavenger-hunt-the-new-king-large-8.jpg#modal-screenshot)
![Volkswagen Rule the Road Scavenger Hunt TV Spot, 'The New King' [T1] - Thumbnail 9](https://images-cdn.ispot.tv/ad/wG5g/volkswagen-rule-the-road-scavenger-hunt-the-new-king-large-10.jpg#modal-screenshot)
Screenshot
×