Time Warner Inc. TV Spot, 'Mask Up America'
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Warner Media teams up with the CDC and Ad Council, mobilizing iconic characters from its vast film catalogue to promote efforts to slow the spread of COVID-19. Heroes, villains and everyone in between are shown wearing nose and mouth coverings with the help of truly impressive movie magic, from Neo in the throes of bullet time to the Joker rockin' and rollin' his way down a flight of Gotham stairs. Even Bogey and Ingrid share a toast while following CDC guidelines. "Here's looking at you (in that mask), kid."
- Published
- February 16, 2021
- Advertiser
- WarnerMedia
- Tagline
- “Mask Up America”
- Songs
- None have been identified for this spot
- Mood
- Active
- Hashtag
- #MaskUpAmerica
- Events & Venues
- COVID-19
- Characters
- Adonis Creed, Batman, Dr. Evil, Frodo Baggins, Harley Quinn, Harry Potter, Ilsa Lund, Imperator Furiosa, Lord Voldemort, Merry (Lord of the Rings), Neo (The Matrix), Pennywise the Dancing Clown, Pippin (Lord of the Rings), Rick Blaine, The Flash, The Joker, Wonder Woman
- Agency
- Huge ... Agency, Hearts & Science ... Media Agency
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