Dos Equis TV Spot, 'Shopkeeper'

A man sporting a green football jersey stops at a grocery store to pick up some last-minute beverages to take to the tailgate. He walks up to the checkout counter with a pack of Dos Equis, and upon seeing multiple shelves lined with rival team memorabilia surrounding the register, realizes he's in enemy territory. The clerk plops down a maroon baseball hat next to the beer, suggesting that he needs to purchase the hat as a way to atone for his mistake of repping the wrong team. The two break out in laughter and give each other a fist bump before parting ways.