Lincoln Summer Invitation Sales Event TV Spot, 'Most People' [T2]

Lincoln Motor Company claims most people think a button is just a button and a speaker is just a speaker. But as this woman drives her Navigator, she visualizes these simple things as extraordinary. She imagines pushing elevator buttons in the middle of the desert and driving past speaker flowers. Although Lincoln believes most people think the journey can't be the destination, it also says most people haven't driven one of its vehicles. The automaker invites drivers to discover the Lincoln approach to craftsmanship during the final days of its Summer Invitation Sales Event.