Domino's TV Spot, 'You Sure About That?'

In the Domino’s TV spot titled “You Sure About That?”, the commercial opens with workers preparing fresh pizza dough while the manager discusses the concept of “shrinkflation,” the reduction in product sizes. Contrary to this trend, Domino’s introduces “Moreflation,” a limited-time offer where customers can order any two or more medium two-topping pizzas for $6.99 each online, with one of the pizzas being upgraded to a large. Throughout the ad, there is imagery of pizzas being made and served. A Domino’s employee questions the deal by asking, “You sure about that?” The ad concludes with the manager handing a large pizza to the employee instead of a medium.