Bridgestone DriveGuard TV Spot, 'Tire vs. US Olympic Archer Khatuna Lorig'
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To demonstrate the ability of their DriveGuard tires, Bridgestone puts them to the test against U.S. Olympic archer Khatuna Lorig. She raises her bow and arrow and punctures both a DriveGuard tire and a regular tire, after which both cars begin driving. The DriveGuard tire is intended to go over 50 miles after a puncture and it does, while the regular tire starts to lose its shape and pressure much faster.
- Published
- October 30, 2018
- Advertiser
- Bridgestone
- Products
- Bridgestone DriveGuard
- Tagline
- “Your Journey, Our Passion.”
- Songs
- None have been identified for this spot
- Mood
- Active
- Actors - Add
- Khatuna Lorig ... Athlete
- Agency
- Optimedia ... Media Agency, Publicis ... Creative Agency, Razorfish ... Digital Agency, Dentsu Aegis ... Agency
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