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BMO Harris Bank Smart Advantage Checking TV Spot, 'Why'

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A mom brings her daughter to a BMO Harris Bank to discuss the Smart Advantage Account with a bank representative. Every time the man mentions a benefit of the account, like no monthly maintenance fees and no minimum balance, the little girl simply replies, "Why?," which forces the representative to elaborate. He struggles to answer why the bank cares about its customers and looks to the girl's mom for help, but she agrees it's a good question.

Published
July 11, 2018
Advertiser
BMO Harris Bank
Advertiser Profiles
Facebook, YouTube
Products
BMO Harris Bank Smart Advantage Account
Songs
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Mood
Active
Actors - Add
None have been identified for this spot.
Characters
Kids
Agency
OMD ... Media Agency, Young & Rubicam Group ... Agency

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