May is Maytag Month TV Spot, 'Delivery' Featuring Colin Ferguson

According to Colin Ferguson as the Maytag Man, a Maytag delivery is not just a delivery, it's "a deployment of dependability." Maytag imagines a world where its appliances are all portrayed by the Maytag Man. Multiple versions of him are loaded onto delivery trucks to be shipped out across the world and on the street, the Maytag Men who pass one another greet each other with a friendly, "Maytag." When a Maytag Man is properly installed in a customer's home, he disappears, leaving behind an appliance, like a running refrigerator, to get to work.