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Nissan TV Spot, '2022 March Madness: Sauna' Song by Jerry Reed [T1]

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During a long drive on the highway to the Final Four, Gonzaga's Spike the Bulldog can't take the heat while sitting in the back seat. Looking to turn down the temperature, he leans forward towards the AC when Duke's Blue Devil slaps away his hand and finger waves no to him. In disbelief, Spike leans back into his seat while Arizona State's Sparky the Sun Devil turns up the aux. As the song get louder, Sparky and Blue Devil nod in approval while Spike shakes his head in disappointment as the lyrics go "when you're hot, you're hot."

Published
March 18, 2022
Advertiser
Nissan
Advertiser Profiles
Facebook, Twitter, YouTube
Products
Nissan Rogue
Songs
When You're Hot, You're Hot - Jerry Reed
Mood
Funny
Events & Venues
NCAA March Madness
Actors - Add
None have been identified for this spot.
Characters
Duke Blue Devil, Sparky the Sun Devil (ASU), Spike the Bulldog (Gonzaga)
Agency
TBWA\Chiat\Day ... Creative Agency, OMD West ... Media Agency, Critical Mass, Inc. ... Digital Agency

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