Full Funnel Measurement for Optimized Results. Get the Guide>

Toyota TV Spot, 'Start Your Impossible: Brothers' Featuring Brian McKeever, Robin McKeever [T1]

National Airings
🔒
First Airing
🔒
Last Airing
🔒
Creatives
🔒
Recently Aired On
🔒
Est. Spend
🔒
TV Impressions
🔒
National Impressions
🔒
Local Impressions
🔒

There's a Better Way to Measure TV & Streaming Ad ROI

Screenshot of product dashboard
  • Real-Time Ad Measurement Across Linear and CTV
  • TV Ad Attribution & Benchmarking
  • Marketing Stack Integrations and Multi-Touch Attribution
  • Real-Time Video Ad Creative Assessment
Get a Demo Today

The slope in front of him might be just a blur of white and gray, but the memories that Paralympic skier Brian McKeever has of himself and his brother Robin are crystal clear. He's inching across the snow as a small boy in his front yard, clasping onto his brother for guidance. He's a teenager, cruising with his bro on their bikes down a hill, egged on by Robin's teasing in front. Then he's 19, sitting in a dark optometrist's office, being told that he will lose his eyesight to Stargardt macular degeneration. There is no cure. His brother, however, is not going anywhere, and together the two brothers doggedly train together for years to come with a persistence that will eventually earn them 10 Paralympic medals. Toyota invites you to start your impossible.

Published
February 21, 2022
Advertiser
Toyota
Advertiser Profiles
Facebook, Twitter, YouTube, Pinterest
Tagline
“Start Your Impossible”
Songs
None have been identified for this spot
Mood
Emotional
Events & Venues
2022 Winter Olympics Feb 4, 2022 - Feb 20, 2022 at China , 2022 Winter Paralympics Mar 4, 2022 - Mar 13, 2022 at China
Actors - Add
Brian McKeever ... Athlete, Robin McKeever ... Athlete
Characters
Kids
Agency
Saatchi & Saatchi ... Media Agency

Have questions about this ad or our catalog? Check out our FAQ Page.

Screenshots
View All Screenshots