Nike TV Spot, 'Run it Back Video: VCR'
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A woman enters a retro-styled VCR rental store looking for something to inspire her daughter, who is thinking of quitting basketball after a setback. A rental store employee shows the pair a film about the career of A'ja Wilson. A'ja went from a small South Carolina town to the glamour of Las Vegas, where she won game after game and seemed unstoppable. A'ja suffered an injury when she was at the height of her winning streak, but she persisted and returned to the game after her recovery. The video store employee ensures the woman and her daughter that the moral of A'ja Wilson's story is this: "Winners don't quit."
- Published
- May 28, 2022
- Advertiser
- Nike
- Songs
- None have been identified for this spot
- Mood
- Active
- Events & Venues
- COVID-19
- Actors - Add
- Donielle Artese ... Mom, A'ja Wilson , Brooklynn MacKinzie ... Daughter, Jerry Pelletier ... Voice Over
- Agency
- R/GA ... Digital Agency, Wieden+Kennedy ... Agency, Wieden+Kennedy ... Creative Agency, Wieden+Kennedy ... Media Agency
- Show
- WNBA Basketball
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