GEICO TV Spot, 'Secret Identity'

An everyday office worker hears a news bulletin that there is a giant robot attacking the city. He leaps into action, struggling to get out of his office outfit and into his secret identity as "The Green Hawk." During his struggles to change, he stumbles into a meeting room where his coworkers greet him, revealing that they've known his secret identity the whole time. Though he tries to play it off, a delivery man arrives with a sack lunch for The Green Hawk, sealing his fate. GEICO claims that when you have a secret identity, you want to keep it a secret, and when you want to save money by bundling home and car insurance, you switch to GEICO.