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2020 Mercedes-Benz GLE TV Spot, 'Alice in Wonderland' [T1]

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On a late-night drive, a couple uses an audiobook of Lewis Carroll's "Alice's Adventures in Wonderland" to lull their three children to sleep. When the children finally shut their eyes, their mother uses voice command to tell her Mercedes GLE to end the audio and change the lighting in the vehicle to a soft blue hue. Mercedes-Benz introduces its 2020 GLE 350 model.

Published: January 11, 2020

Advertiser: Mercedes-Benz

Advertiser Profiles: Facebook, Twitter, YouTube

Products: 2020 Mercedes-Benz GLE

Tagline: “Your Adventure Awaits.”

Songs: None have been identified for this spot

Ad URL: http://www.mbusa.com/specialoffers

Mood: Emotional

Actors - Add: Jon Hamm ... Voice Over

Characters: Alice in Wonderland

Agency: Merkley + Partners ... Agency, Merkley + Partners ... Creative Agency, PHD USA ... Media Agency

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