2016 BMW 3 Series TV Spot, 'Priorities'

As a couple gets into their BMW after leaving a produce market, they decide to call his mom to tell her they will be late. The man tells his girlfriend that his mom is programmed as number one, so she can just press the button on the console to call. His girlfriend thinks that it's sweet until she finds out that she isn't programmed into his memory buttons at all. BMW introduces its 3 Series including the 2016 BMW 328i.