The Most-Liked Ads of 2024 Revealed. Get the Ranking>

Cheez-It TV Spot, 'Bird Calling' Featuring Desmond Howard

National Airings
🔒
First Airing
🔒
Last Airing
🔒
Creatives
🔒
Recently Aired On
🔒
Est. Spend
🔒
TV Impressions
🔒
National Impressions
🔒
Local Impressions
🔒

There's a Better Way to Measure TV & Streaming Ad ROI

Screenshot of product dashboard
  • Real-Time Ad Measurement Across Linear and CTV
  • TV Ad Attribution & Benchmarking
  • Marketing Stack Integrations and Multi-Touch Attribution
  • Real-Time Video Ad Creative Assessment
Get a Demo Today

ESPN College Gameday hosts Samantha Ponder, and Heisman Trophy winner Desmond Howard, are standing on a ladder attempting to hang a banner up when the Cheez-It wheel asks Samantha if she knew that Desmond Howard was a Heisman winner. When she replies that she did, the Cheez-It wheel responds that he won a trophy too. When the two hosts question the wheel on what kind of trophy he won, he stutters in his speech about winning the award for being the roundest wheel of cheese, and then quickly changes it to bird calling.

Published
September 12, 2015
Advertiser
Cheez-It
Advertiser Profiles
Facebook, Twitter, YouTube
Products
Cheez-It Original
Songs
None have been identified for this spot
Ad URL
http://www.espn.com/cheezit
Mood
Funny
Actors - Add
Desmond Howard , Samantha Ponder
Agency
Leo Burnett ... Creative Agency, Starcom ... Media Agency

Have questions about this ad or our catalog? Check out our FAQ Page.

Screenshots
View All Screenshots