Jack in the Box Jalapeno Bacon Breakfast Burrito TV Spot, 'Slumberjacks'

A group of tired lumberjacks are gathered around together eating a bland, tired breakfast before starting work. The tired lumberjacks are seen snoozing and having a hard time staying awake while doing their job. A pair are seen sleeping while trying to saw a log off, a man in a safety harness is sleeping with a chainsaw in his hand and a man is seen sleeping on a log, just moments before being split in half from a rotating electric saw. Then Jack showed up one day to wake everyone up with breakfast burritos turning all these tree loggers into tree huggers.