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Diet Coke TV Spot, 'IT'S MINE: The Pursuit' Song by Andra Day

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A woman's dress billows in the wind as Andra Day's song "I Want It All" begins and the volume rises. In front of a white background, she leaps, reaching with single-minded intensity towards what turns out to be a Diet Coke. Diet Coke shows variations on its bottle packaging until she makes her catch and takes a long, luxurious sip.

Published
February 28, 2016
Advertiser
Diet Coke
Advertiser Profiles
Facebook, Twitter, YouTube, Pinterest
Products
Diet Coke
Tagline
“It's Mine”
Songs
I Want It All - Andra Day
Mood
Active
Events & Venues
The Oscars at Dolby Theatre
Actors - Add
None have been identified for this spot.
Agency
Universal McCann (UM) ... Media Agency, Droga5 ... Creative Agency, Droga5 ... Digital Agency

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