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Toyota Prius Super Bowl 2016 TV Spot, 'Heck on Wheels'

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Toyota promotes the Prius for the first time since 2005 in this Super Bowl 50 commercial. Todd is an average cat-loving guy who works a 9-5 job for "the man." As Todd pulls out of his driveway in a red 2016 Prius, he begins singing a rock-and-roll-style song about his hybrid being "heck on wheels." His Prius uses a brake assistance feature to stop for ducks crossing without spilling his chai latte. In true style of the Big Game, Todd is welcomed at work with a dance number involving smoke and sparks.

Published: February 04, 2016

Advertiser: Toyota

Advertiser Profiles: Facebook, Twitter, YouTube, Pinterest

Products: 2016 Toyota Prius

Tagline: “Let's Go Places”

Songs: None have been identified for this spot

Music: The song was created for this commercial

Mood: Funny

Hashtag: #GoPriusGo

Events & Venues: 2016 Super Bowl 50 Feb 7, 2016 at Levi's Stadium

Actors - Add: Joyce A. Hopson ... Dancer lady in brown pants, Elle Alexander ... lady in pink jacket at gas station, Jason Rogel ... Pyro Guitar guy, Steve Bethers ... Truck Driver

Animals: Cats, Dogs, Ducks, Poodle

Agency: Saatchi & Saatchi ... Agency, Saatchi & Saatchi ... Media Agency

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