The Most-Liked Ads of 2024 Revealed. Get the Ranking>

Coca-Cola Zero TV Spot, 'Prediction' Featuring Desmond Howard, Lee Corso

National Airings
🔒
First Airing
🔒
Last Airing
🔒
Creatives
🔒
Recently Aired On
🔒
Est. Spend
🔒
TV Impressions
🔒
National Impressions
🔒
Local Impressions
🔒

There's a Better Way to Measure TV & Streaming Ad ROI

Screenshot of product dashboard
  • Real-Time Ad Measurement Across Linear and CTV
  • TV Ad Attribution & Benchmarking
  • Marketing Stack Integrations and Multi-Touch Attribution
  • Real-Time Video Ad Creative Assessment
Get a Demo Today

The hosts of ESPN's College GameDay sit at an outdoor desk making their predictions about an upcoming football game. Commentator Kirk Herbstreit puts his bet behind the faster team, but former college coach Lee Corso retorts by making a new forecast. He puts on a headpiece designed to look like a Coca-Cola Zero bottle cap and predicts that viewers will be able to get a free Coke Zero by using Shazam as he pours a bottle of the soda into an ice-filled glass. When he finishes, all of the other sportscasters have their phones out, and anchor Rece Davis exclaims, "That was awesome!" Corso then asks for help getting the bottle cap off of his head, and former NFL player Desmond Howard calls for a giant bottle opener.

Published
January 28, 2016
Advertiser
Coca-Cola Zero Sugar
Advertiser Profiles
Facebook, Twitter, YouTube
Products
Coca-Cola Zero Sugar
Promotions
Use Shazam during the commercial to get a free Coke Zero
Tagline
“You Don't Know Zero 'Til You've Tried It”
Songs
None have been identified for this spot
Mood
Funny
Actors - Add
Desmond Howard ... Athlete, Kirk Herbstreit ... TV Personality, Lee Corso ... TV Personality, Rece Davis ... TV Personality
Agency
Ogilvy ... Creative Agency, Ogilvy ... Digital Agency, Universal McCann (UM) ... Media Agency
Network
ESPN
Show
College GameDay

Have questions about this ad or our catalog? Check out our FAQ Page.

Screenshots
View All Screenshots