Starbucks TV Spot, 'Cold Brew 101 by Ron'

Ron may have retired 11 years ago, but it wasn't long before his wife suggested he find something to fill his time. After thinking about his interests, he decided that he drinks tons of coffee so Starbucks might be a perfect fit. He's been a barista with the company for years and one of his favorite drinks is their cold brew. At first, he didn't see the difference between cold brew and iced coffee, but he tells viewers that cold brew is coarsely ground coffee that brews in cold water for 20 hours and he urges viewers to give it a shot to taste the difference.