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Tecate TV Spot, 'Always Bold, Never Flashy' Featuring Canelo Alvarez

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Mexican professional boxer Saul "Canelo" Alvarez is being carried to the boxing ring on a golden throne surrounded by loyal subjects and reggaeton artists. His gold crown and attire compliment his grand entrance until the convoy is halted by a black eagle. Canelo realizes the flashy entrance isn't the way to do things. He removes his crown and re-enters the ring with a minimal entourage and plain clothing. He enters the boxing ring and receives the approval from the black eagle on his approach to win. Saul "Canelo" Alvarez is set to fight Amir Khan on May 7, 2016 at the T-Mobile Arena located in Las Vegas, NV.

Published
April 11, 2016
Advertiser
Tecate
Advertiser Profiles
Facebook, Twitter, YouTube
Products
Tecate Light, Tecate Original
Tagline
“Born Bold”
Songs
None have been identified for this spot
Mood
Active
Actors - Add
Canelo Álvarez ... Athlete
Animals
Black Eagle
Agency
F&B ... Production Company, Nomades ... Creative Agency, Red Urban ... Digital Agency, Canvas Worldwide ... Media Agency

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