The Most-Liked Ads of 2024 Revealed. Get the Ranking>

Viva Towels Tough When Wet TV Spot, 'Kitchen' Featuring Mike Rowe

National Airings
🔒
First Airing
🔒
Last Airing
🔒
Creatives
🔒
Recently Aired On
🔒
Est. Spend
🔒
TV Impressions
🔒
National Impressions
🔒
Local Impressions
🔒

There's a Better Way to Measure TV & Streaming Ad ROI

Screenshot of product dashboard
  • Real-Time Ad Measurement Across Linear and CTV
  • TV Ad Attribution & Benchmarking
  • Marketing Stack Integrations and Multi-Touch Attribution
  • Real-Time Video Ad Creative Assessment
Get a Demo Today

Ever since Mike Rowe's parents have been using Viva paper towels, people have been daring them to clean up tough messes. Take the Viva dare.

Published
January 08, 2013
Advertiser
Viva Towels
Advertiser Profiles
Facebook, Twitter, YouTube
Products
Viva Towels Viva Paper Towels
Tagline
“Get in on the Action”
Songs
None have been identified for this spot
Mood
Active
Actors - Add
Mike Rowe
Agency
Mindshare ... Media Agency

Have questions about this ad or our catalog? Check out our FAQ Page.

Screenshots
View All Screenshots