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Bud Light Lime Rita-Fiesta TV Spot, 'Starting a Block Party'

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During an outdoor house party, a bearded man jumps from out of nowhere and starts pouring Bud Light Lime-A-Rita and Straw-Ber-Rita drinks for everyone. The entire time, he smoothly speaks the lyrics to Lionel Richie's classic hit song "All Night Long." In no time, he's got an entire block party going as people sing and jam in the street. Have a fiesta forever with four delicious flavors in the new Bud Light Lime Rita-Fiesta Variety Pack.

Published
May 12, 2015
Advertiser
Bud Light-A-Rita
Advertiser Profiles
Twitter, YouTube
Products
Bud Light-A-Rita Lime-A-Rita, Bud Light-A-Rita Lime Straw-Ber-Rita, Bud Light-A-Rita Lime Rita-Fiesta Variety Pack
Tagline
“Fiesta Forever.”
Songs
All Night Long (All Night) - Lionel Richie
Mood
Funny
Actors - Add
David Ebert ... Guy singing, Greer Whillans ... Woman in the overall shorts and striped shirt
Agency
BBDO ... Creative Agency, Vizeum ... Media Agency

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