Chick-fil-A TV Spot, 'Code Moo'

Generational changes in the workplace structure at Circus Burger leave these two long-term employees feeling out of the loop when it comes to the company's vision for the "digital landscape." They ponder over the meaning of the new, hip branding phrase "code moo," later revealed to be the name of Chick-fil-A's original mobile game. What remains a mystery to these humans makes perfect sense to the cows decked out in tie-dye clothing, slouch beanies and bucket hats working in the social media department. Viewers are invited to earn food rewards by playing Code Moo online today.